Overview

We are a 100% woman owned beauty e-tailer based in South Africa. We've created an easy to use platform that retails niche and well known local and international beauty and selfcare brands. We launched our e-commerce platform when we realised there is a demand for an e-tailer thats purely focused on beauty distribution and that can provide an end to end beauty shopping experience. We started off as a find a beauty service app and later evolved to an e-tailer given the demand for such a platform. We have become a preferred platform for beauty brands due our brand ethos, reliability, efficiency, and vast range of products. We have built a community that trusts our brand and that we remain highly engaged with. We recently launched a skincare brand, Pastry Skincare, under the Beauty on TApp umbrella that is exclusively available online via Beauty on TApp. We are currently only available online and ship nationwide in South Africa, Swaziland and Botswana.