Safir is a non-profit research organization that works in collaboration with local and international academic and industrial partners to contribute to addressing food sustainability issues and to make food more healthy and affordable. We strive to turn good ideas into useful applications, along with raising awareness and fostering the implementation of the Sustainable Development Goals. We are passionate researchers and experts who believe in the power of knowledge, collaboration, research, and innovation and wish to inspire people by offering better chance and opportunities to improve diet and lifestyle. We believe in small changes that, cumulatively and collaboratively, make a big difference! Safir means ambassador in Arabic! Our dream is to become the “Sustainable Food Systems Ambassador”!
