Overview

“Here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!” – The Red Queen, in Lewis Carroll’s Through the Looking Glass. In Through the Looking Glass, Alice doesn’t understand how it is possible to keep running and yet never get ahead. It might have sounded like fantasy to children reading Lewis Carroll’s book. But even in the nineteenth century, business leaders would have recognized that they were living in the Red Queen’s territory. Today, it’s even harder to stay in the race, since every moment it gets faster and faster. Operations and processes are accelerated through innovation or digital transformation. Expectations quickly follow. The pressure can force decision-making to be purely tactical and reactive. At Red Queen Associates, we have designed solutions to help you live in the Red Queen's world. Strategic Thinking and distributed decision-making both increase your team’s capacity to address issues and take action quickly, but in ways that make strategic sense. With our help, you can win the Red Queen’s race.