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Point

Market Research
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Overview

Video engages the viewer like no other medium can. Our goal is to give research findings life by making them easy to share and understand. Using techniques adapted from videojournalism, we film as unobtrusively as possible, never impacting the quality of the research. So, working together with our clients, we craft high quality, edited cuts of key findings we call “Point Videos”. Using our proprietary live streaming platform, we can broadcast our research live from anywhere in the world. Our purpose is to improve market research with video.