Overview

Particle 5 Interactive has developed a Premium in-Video Advertising Platform for Mobile; A new video technology, TouchItTV, that allows video publishers and content creators to generate new revenue streams from products that appear within video content. A better viewing experience for consumers and better targeting for advertisers. TouchItTV monetizes the millions of product and brand impressions that occur during a TV show or Film for web and iPad, with a simple touch. Whether it be a product being used by a lead character, a song playing in the background, an object, a scene location or even a brand spoken within the dialogue, our Product Placement Tagging technology can highlight the product/brand on-screen and display a subtle, non-intrusive ad that is directly related to the content, in real time, for easy purchase and sharing. TouchItTV creates an enhanced viewer experience and revenue source that currently does not exist in today’s video market.