Overview

OnStrategy Consulting is an independent consultancy providing market management, customer experience and sales communication services. Founder and owner, Emma Allen has over 20 years of international B2B and B2C experience in retail, retail technology and retail payment services delivering product and solution innovation strategy for market leading companies. By bridging the gap between technical and commercial teams, we work with cross functional international stakeholders to define and align customer focused strategies with a practical approach for successful implementation. Know and understand your customer needs, identify business opportunities and risks, analyse market trends and competitor strategy to then create an holistic cross functional plan for commercial success.