Overview

IRA is India's 1st design in-sourcing & collaboration machine learning enabled manufacturing platform where amateur designers collectively invest in great creative projects and earn royalty on sale. IRA addresses the myriad challenges unemployed artisans and designers encounter. IRA uses machine learning in its platform that analyses designs, curates them in batches and eliminates duplicates. We're building a collaboration platform across India by bridging the gap between creative talent, material sourcing, manufacturing and sales. India has a huge pool of untapped creative talent where most do not have a design degree or the financial backing to start-up. IRA's goal is to unearth opportunities for budding fashion designers/entrepreneurs to come to us in order to contribute and collaborate. We are constantly encouraging designers to showcase their collections and earn a royalty on sales. Through our model, we empower hundreds of women/amateur designers in Tier I and Tier II cities like Raipur, Aurangabad, Belgaum, Ranchi etc. and bring opportunities closer to them while also providing them an earning opportunity.