The Hub for Brand Innovation and Advertising Technology
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The Hub for Brand Innovation and Advertising Technology-
Sophia Bonansinga Advertising and Informatics Student at University of Illinois Urbana-Champaign
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Champaign, Illinois, United States
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Rising Star
Olivia Wallace 4A’s MAIP 2023 Fellow | Advertising Student at University of Illinois Urbana-Champaign-
Rising Star
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Overview
The Hub for Brand Innovation and Advertising Technology (or “The Hub”) is a centralized space in the University of Illinois at Urbana-Champaign that connects multi-disciplinary collaborations between students, faculty, brands, and innovators. The Hub is a touchpoint for excellence in data-driven strategic brand communication and advertising technology.