Overview

"The responsibility of business is to use its will and resources to advance a cause greater than itself, protect the people and places in which it operates, and generate more resources so that it can continue doing all those things for as long as possible."The Infinite Game- Simon Sinek Grey Cube Innovations offers purpose-driven innovation strategies at the intersection of healthcare delivery,social impact, and digital technology. We thrive in the grey and strive to think outside the box as we tackle society's most complex challenges. Our ideal projects are purpose-driven and strategic. Our approach is people-centered, process-supported, digitally-enabled, and collaborative across the ecosystem. We aren't afraid to take risks and experiment. Our ultimate aim is to put innovation into use and see positive impacts. To ensure the greatest potential for impact, we approach all projects with a lens of diversity, equity, inclusion, accessibility, and reconciliation and we strive to align to the United Nations Sustainable Development Goals. Each initiative is unique and will require a custom approach depending on the nature and complexity of the challenge. People. Process. Technology. Ecosystem.