Overview

CMOnow is a Delhi NCR-based consultancy that provides marketing expertise for B2C businesses. We aim to make available top caliber marketing knowledge and practices to small and medium-sized companies that do not have access to expensive senior talent. The consulting is led by Lk Gupta (www.linkedin.com/in/lkgupta610), who has over 26 years of experience across blue chip organisations in India and overseas. Our vision is to help every company improve customer value through great consumer experience, whatever the size or category. A young business starting out on its marketing journey needs robust profiling of target audiences and their buying journey, insightful marketing strategies and cost-effective implementation. Most startups struggle with initial steps of marketing and end up with inefficient utilisation of their limited resources. CMOnow helps such young companies create a solid foundation of marketing strategy and implementation. These include: - Performance marketing to get initial scale - Laser-focused Brand identity and strategy development - Right marketing mix – efficient and effective spend The expertise of CMOnow spans: - consumer insight and buying journey - brand identity development - cross-channel marketing strategy - online performance media - social media and content marketing - videos, TV/press advertising - retail marketing and implementation of all of these. This is backed by years of experience working for MNCs like Gillette, P&G and LG Electronics, and for successful Indian startups like redbus.in and CarDekho.com. Besides these, clients have been delighted with CMOnow's services in such diverse areas as online hotel booking, travel packages and amusement parks. CMOnow services are available on short-term project basis as well as on annual retainer. Full-day workshops on advertising, content marketing and social media are also done for marketing teams of client organisations. Contact: Lk.gupta@cmonow.com