CerebroAd is online advertising visualization tool & media buying platform tailored for agencies and their clients. Our goal is to measure, analyse and visualize campaigns in one platform from all sources including PPC systems. We turn data-driven multichannel attribution modelling into an easy-to-use and practical tool. Good campaign reporting and visualisation are extremely time consuming. Our typical client uses many advertising platforms like AdWords, local PPC platform, DSPs, directly bought display ads, price comparison sites, direct emailing and social media. Performance data usually come from at least two systems e.g. DoubleClick and Omniture. In real life it means that we have to spend 40 hours per month just to report for one medium size client. CerebroAd platform aggregates data, processes them and turns them into great looking visual reports. Users will be able to buy media inventory directly from the platform.
