Bob’s Keywords is an innovative tool that aims to reduce the costs of your Google Ads campaigns through the discovery of Negative Keywords. Analyzing thousands of lines of your Search Queries Reports (Pay Per Click – PPC) together with your known keywords, organic search data, important phrases and words, description of products and services and your already known Negative Keywords, Bob's Keywords is able to find and suggest not just a few hundred Negative Keywords, but potentially 2, 3 thousand or even 10,000 Negative Keywords (and probably more than that, depending on your data volume).
