The company was established in 2001 by Peder Barenholdt (right) and Jesper Kolind (left) in Vejle Denmark. In 2010 a new shareholder joined the company, namely Confiserie Triki. In addition to the Triki factory in Tunisia, we produce in three other sites today. Since the establishment we have focused 100% on private label and sell directly to supermarket chains in Europe and USA. We consider ourselves your “Refreshing Partner in Private Label”. Fundamentally, we believe in basic values and supply our clients with innovative and relevant products in the most cost efficient way without jeopardizing quality, reliability and ethical considerations. It is a simple approach that works. The fast growth of the company continues and along the way we have been honoured with “The Entrepreneur Prize” from the Trade Development Board in Vejle, Denmark and twice “The Gazelle Prize” from the leading Danish business newspaper – Børsen. But the biggest honour is when we are awarded new business from our clients.
