Since it was founded in 1986, VU’ has consistently defended auteur photography while avoiding passing fads and never compromising in its ethical and aesthetic choices. VU’ has always set a very high standard of quality in its quest to identify, reveal and represent the best contemporary photographers without excluding any style or field of activity, and by innovating and developing new forms of communication through photography. Ranging from short news reports to in-depth investigations published in the national and international press, the designing of exhibitions to the coproduction of web documentaries and innovative multimedia projects, from formal works to personal stories published by leading publishing houses, VU’ Agency is at the service of institutions and companies with a hundred photographers whose works are regularly exhibited, published and awarded the most prestigious international prizes. The team at VU’, who work in close collaboration with the photographers on a daily basis, show exemplary loyalty and commit to each project with passion, inventiveness and attention to detail. VU’ is also a laboratory constantly experimenting with new approaches in photography and reflecting on the role of photography in the world of images, information, communication, and culture.
