Everyone likes the concept of being a leader in the digital space. But most companies stop at being present in the digital space. Websites. SEO. Digital Brochures. Ads. LinkedIn Profiles. Facebook Groups. Social Media Posts. All of those things create PRESENCE in the digital world. BUT... If you don't give PEOPLE a reason to go to those places, to read that content, to join your community, are they really any closer to buying? The missing piece is the RELATIONSHIPS. And relationships exist in conversation. So, I'll ask you...what kind of conversations is YOUR business having?
