Zainab Ali Asghar

FINANCE AND EXTERNAL DIRECTOR, ACE UTM at ACE UTM
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Contact Information
Location
Mississauga, Ontario, Canada, CA
Languages
  • English Full professional proficiency
  • Urdu Native or bilingual proficiency
  • Gujarati Native or bilingual proficiency
  • Arabic Elementary proficiency
  • Hindi Professional working proficiency

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Credentials

  • Excel 1: Core Data Analysis
    The Marquee Group
    Nov, 2022
    - Sep, 2024

Experience

    • Canada
    • Education Administration Programs
    • 1 - 100 Employee
    • FINANCE AND EXTERNAL DIRECTOR, ACE UTM
      • Jun 2023 - Present

      ● Produced detailed budget statements to request funding for 14 events consisting of workshops, competitions, and networking meets by utilizing Microsoft Excel, thus reaching the $50000 funding quota.● Spearheaded a large-scale event pitch to a board of alumni while collaborating with 4 team members, resulting in $20000 being raised to cover expenses for a Designation event hosted for students.● Analyzed past budgets and collected data from past events to extrapolate future budget requirements.● Conveyed budget information along with updates to the team through weekly PowerPoints and regulated spending to ensure expenses were within the budgeted amount.● Organized and managed financial statements throughout the year to increase the efficiency of gathering information for reimbursements or expense forums. Show less

    • ACE MEMBER
      • Sep 2022 - May 2023

    • Canada
    • Higher Education
    • 700 & Above Employee
    • SPECIAL EVENTS ASSISTANT
      • Jun 2023 - Present

      ● Planned and coordinated the development, execution, and evaluation of all event-based programming resulting in helping to identify potential promotional partners to assist in facilitating event business objectives.● Worked collaboratively with the Marketing Department to develop and implement a communication strategy and plan and prepare a range of communications products.● Contribute to the business development strategies by evaluating organizational effectiveness/success of programs.● Investigate, make recommendations, and assist with drafting contractual agreements and financial terms between Department of Management and its event partners and service providers.● Plan and monitor approved budgets for ongoing project initiatives to ensure that budget allocation is not exceeded. Show less

    • RESEARCH ASSISTANT, ROP
      • Jun 2023 - Present

      ● Worked directly under Distinguished Professor Philip Oreopoulos in the Field(s) of Research: Behavioural Economics of Education, Experimental Economics, and Education Policy.● Supported the submission of ethics proposals and coordinated research materials such as surveys, slides, email templates, and scripts.● Facilitated the adoption of computer-assisted learning into remote learning classrooms by leading 30-minute weekly one-on-one meetings with over 10 elementary and high school teachers in North America.● Successfully managed complex research projects from start to finish, including developing comprehensive project plans, overseeing timelines, and coordinating resources, resulting in high-quality deliverables, and meeting project timelines.● Utilized data-driven approaches to inform project decisions and strategies, including analyzing trends and identifying insights, resulting in more effective project management and successful research outcomes.● Identified and resolved project issues in a timely and effective manner, including developing contingency plans and mitigating risks. Show less

    • Advisory Committee
      • Oct 2022 - May 2023

      ● Helped improve the learning experience in the Commerce and Management programs by providing detailed feedback and assisted the Director of Undergraduate Programs and all the executives to try out ideas for improvements, resulting in immediate solutions being carried out.● Represented the student body and showed a keen understanding of improving the programs. Hence had strong connections and networks across the student body, attended all seminars and meetings, and came up with effective solutions for the Department.● Curriculum planning – Provided content suggestions for inclusion in the program to maintain program relevancy and currency.● Technology advice – Provided advice on the technological trends and changes in the industry leading to different more organized course structures.● Program review – Participated in the program review process eradicating inefficiencies. ● Employment prospects, Co-operative experience, and field placement – Suggested and supported experiential opportunities in the industry, recommended and advised on student placements, including students in graduating class for suitable part-time, summer, or full-time permanent opportunities. Show less

    • Canada
    • Non-profit Organizations
    • 1 - 100 Employee
    • CO-CHAIR WIB (WOMEN IN BUSINESS),
      • May 2023 - Present

      ● Organized and was the leader of the biggest conference in UOFT resulting in 5 times growth compared to the previous year’s attendance.● Cold-emailed company leaders, and drafted emails and conference descriptions to grow sign-up conversion rates.● Tracked customer metrics and connected with periphery teams to ensure successful application loading.● Led the Student Engagement team and helped them in securing clients for the upcoming term. ● Arranged 1-on-1 meetings with non-profit organizations through CRM programs, and emails to offer consulting services.● Organized 100+ interviews with a diverse set of talented candidates through Zoom to build the Business Development team of 6 Managers and made executive decisions on new hires. Show less

    • Mentor
      • Sep 2022 - May 2023

    • Import & Export
    • FINANCIAL ANALYST AND BOOK-KEEPER
      • May 2022 - Aug 2022

      ● Worked closely with managers and senior managers of a USA firm in Atlanta, assisted in research and analysis of a wide variety of USA accounting and tax issues, resulting in satisfied clients to the firm with an extended contract. ● Took the initiative to find extra tasks when scheduled duties were completed, which helped the firm to run a lot more efficiently, saving a lot of time compared to previous results and satisfied employers. ● Worked remotely for a USA-based firm, made effective use of Excel skills and certifications, keeping data organized and easy to interpret, and helping in performing robust financial analysis. ● Carried out variance analysis and increased the organization's efficiency by 2 times. Show less

    • Pakistan
    • Wood Product Manufacturing
    • 1 - 100 Employee
    • CONSULTING AND ACCOUNTING INTERN
      • Jan 2022 - Jun 2022

      ● Conducted research and analysis to support ongoing projects, identifying cost-saving opportunities and recommending process improvements. ● Assisted in managing accounts payable and accounts receivable, streamlining payment processing and improving cash flow management by 30%. ● Utilized financial software and tools, such as QuickBooks, NAV and Excel, to maintain accurate records and generate financial reports making work efficient and fast. ● Prepared financial statements using Excel for clients’ corporations to ensure accurate business records. ● Provided business and personal tax consulting to clients aiming to reduce their tax liability by introducing strategies for making tax-efficient choices Show less

    • Canada
    • Restaurants
    • 1 - 100 Employee
    • Customer Service Assistant
      • Nov 2020 - Feb 2022

      ● Maintained high customer service standards during high-volume, fast-paced operations, which helped increase sales as customers ordered more items as the service was efficient and fast. ● Handled currency and credit transactions quickly and accurately, increasing customer satisfaction increased by over 80% on feedback results, ensuring clients were satisfied optimally. ● Built loyal clientele through friendly interactions. Resolved complaints promptly and professionally. ● Practiced conflict aversion, problem solved and multi-tasked within a team Show less

    • Pakistan
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Social Media Marketing Manager
      • May 2020 - Nov 2020

      ● Performed market analysis and researched the latest trends to attract the target market, presented the analysis steps, findings, and recommended/strategy for how to proceed, which led to increasing clients to the organization ● Introduced a strategy that boosted customer engagement on social media by 70 times more. ● Collaborated with team members to help expand marketing channels, so communication becomes more effective, leading to deadlines being achieved before time. ● Formulated a marketing analytics report by conducting primary and secondary research, along with 3 other team members, to provide a recommendation for improved marketing strategies and services for the client. ● Reviewed, and categorized Generation Z into 3 different demographics for the company and provided strategies to target each consumer demographic. ● Researched the company's targeted consumer base to strategize methods to highlight the company's competitive advantage in the industry. ● Communicated directly with the client weekly to update them on the progression of their solution. ● Assisted in building client solution proposals on Microsoft PowerPoint, and presented recommendations to clients in a simple, clear, and informative presentation. Show less

    • India
    • E-learning
    • 1 - 100 Employee
    • Brand Ambassador
      • May 2019 - Nov 2020

      ● Created 5+ visual concepts and designs for the foundation from logo design to newsletter animations. ● Utilized Adobe Illustrator and Canva and other design software to execute designs effectively for newsletters and social media posts to expand engagements. ● Prepared and perfected bi-weekly newsletters to be sent out to 50+ members. ● Collaborated with the Marketing team to ensure that the design work aligned with the foundation’s mission statement and goals. ● Created 5+ visual concepts and designs for the foundation from logo design to newsletter animations. ● Utilized Adobe Illustrator and Canva and other design software to execute designs effectively for newsletters and social media posts to expand engagements. ● Prepared and perfected bi-weekly newsletters to be sent out to 50+ members. ● Collaborated with the Marketing team to ensure that the design work aligned with the foundation’s mission statement and goals.

    • AUDIT AND ACCOUNTING INTERN
      • May 2020 - Jun 2020

      ● Maintained account accuracy by reviewing and reconciling checks weekly making the work easier for my Employer. ● Analyzed financial data from multiple reporting systems to develop operational and performance improvement recommendations. ● Collaborated and performed SWOT analysis with my team and devised strategies to maximize profits. ● Adept at applying accounting principles and utilizing financial software to support financial analysis and reporting processes. ● Collaborated with the finance team to reconcile financial data, ensuring accuracy and compliance with accounting standards. ● Assisted in the preparation of financial statements, reports, and budgets, contributing to the organization's financial planning and decision-making processes. Show less

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • EVENTS DIRECTOR
      • May 2019 - Jun 2019

      ● Developed event budgets, pitched event ideas, managed team logistics and reached out to sponsors and affiliated companies. ● Increased event attendance by 20% through email marketing and event promotion through various social media platforms (Instagram, Twitter, Outlook). ● Worked closely with sponsors and executive team to ensure event objectives were met and student satisfaction was achieved. ● Developed event budgets, pitched event ideas, managed team logistics and reached out to sponsors and affiliated companies. ● Increased event attendance by 20% through email marketing and event promotion through various social media platforms (Instagram, Twitter, Outlook). ● Worked closely with sponsors and executive team to ensure event objectives were met and student satisfaction was achieved.

Education

  • University of Toronto Mississauga
    Bachelor of Commerce - BCom, Specialization in Accounting and Finance
    2021 - 2025

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