Xin Tian K.
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Bio
Walter Lim
Diligent and resourceful, Xin Tian takes the initiative to propose improvements to her work without prompting. She is proactive in handling any issues which may crop up in the course of our work, and focused on delivering exceptional customer service. Xin Tian is also a good team leader and player. She is a fast learner and can pick up digital marketing concepts and principles quickly. A great asset to the team at DP, Xin Tian has both the grit and the gumption to do well in a fast moving digital first world. I enjoy working with her and am confident that she will succeed in any endeavour which she puts her heart and mind to.
Walter Lim
Diligent and resourceful, Xin Tian takes the initiative to propose improvements to her work without prompting. She is proactive in handling any issues which may crop up in the course of our work, and focused on delivering exceptional customer service. Xin Tian is also a good team leader and player. She is a fast learner and can pick up digital marketing concepts and principles quickly. A great asset to the team at DP, Xin Tian has both the grit and the gumption to do well in a fast moving digital first world. I enjoy working with her and am confident that she will succeed in any endeavour which she puts her heart and mind to.
Walter Lim
Diligent and resourceful, Xin Tian takes the initiative to propose improvements to her work without prompting. She is proactive in handling any issues which may crop up in the course of our work, and focused on delivering exceptional customer service. Xin Tian is also a good team leader and player. She is a fast learner and can pick up digital marketing concepts and principles quickly. A great asset to the team at DP, Xin Tian has both the grit and the gumption to do well in a fast moving digital first world. I enjoy working with her and am confident that she will succeed in any endeavour which she puts her heart and mind to.
Walter Lim
Diligent and resourceful, Xin Tian takes the initiative to propose improvements to her work without prompting. She is proactive in handling any issues which may crop up in the course of our work, and focused on delivering exceptional customer service. Xin Tian is also a good team leader and player. She is a fast learner and can pick up digital marketing concepts and principles quickly. A great asset to the team at DP, Xin Tian has both the grit and the gumption to do well in a fast moving digital first world. I enjoy working with her and am confident that she will succeed in any endeavour which she puts her heart and mind to.
Experience
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APAC Marketers Roundtable
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Singapore
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Think Tanks
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1 - 100 Employee
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Member
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2018 - Present
A virtual marketing community. Join us! A virtual marketing community. Join us!
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TheSmartLocal.com
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Singapore
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Book and Periodical Publishing
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1 - 100 Employee
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Regional Subeditor
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Oct 2019 - Present
I coach a team of writers and videographers whose news and lifestyle content shows you the latest travel happenings, where to go, what to eat, and what to do in Southeast Asia.Executing brand, content, and SEO strategy across multiple company websites to increase pageviews and social media followers, leading to 100%+ year-on-year pageview and social media follower growth. Handling client work deliverables and tracking analytics.https://thesmartlocal.my - 210,000 pageviews/monthhttps://thesmartlocal.ph - 150,000 pageviews/monthhttps://thesmartlocal.co.th/ - 150,000 pageviews/monthhttps://thesmartlocal.com/vietnam - 45,000 pageviews/monthhttps://thesmartlocal.id - 20,000 pageviews/month (on hiatus)Side quests: readership surveys, interviewing candidates, SEAsia employee benefits research, sponsored content project management, freelancer management.My own articles for TSL Singapore: https://thesmartlocal.com/read/author/xintiankoh/ For TSL Indonesia: https://thesmartlocal.id/author/xintiankoh/ For TSL Philippines: https://thesmartlocal.ph/author/xintiankoh/ For TSL Vietnam: https://thesmartlocal.com/vietnam/author/xintiankoh/
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DoctorxDentist
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Hong Kong
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Technology, Information and Internet
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Editor and Digital Marketing Manager
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Mar 2019 - May 2019
TL;DR: Helped doctors find patients.SEO-optimised editorial and account management, conversion rate optimisation, and execution of medical brand campaigns for a health information portal. 40+ articles co-created over 3 months, including long-form articles ranking on the first page of Google. Trained & managed interns and freelance writer team. TL;DR: Helped doctors find patients.SEO-optimised editorial and account management, conversion rate optimisation, and execution of medical brand campaigns for a health information portal. 40+ articles co-created over 3 months, including long-form articles ranking on the first page of Google. Trained & managed interns and freelance writer team.
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Content Strategist
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Mar 2017 - Feb 2019
TL;DR: Ask me anything about #agencylife.Head of paid media, content marketing, and search engine optimisation campaigns for clients of a digital marketing agency. Over 1000 enquiries and appointment requests generated for medical clients. Clients included Mount Elizabeth Medical Centre, Specialist Dental Group, Far East Organisation, Fullerton Health, Pan Pacific Hotels Group, Parkway Pantai Malaysia, SITA, Appier, and SPH Buzz Convenience Stores. TL;DR: Ask me anything about #agencylife.Head of paid media, content marketing, and search engine optimisation campaigns for clients of a digital marketing agency. Over 1000 enquiries and appointment requests generated for medical clients. Clients included Mount Elizabeth Medical Centre, Specialist Dental Group, Far East Organisation, Fullerton Health, Pan Pacific Hotels Group, Parkway Pantai Malaysia, SITA, Appier, and SPH Buzz Convenience Stores.
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National University of Singapore
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Singapore
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Higher Education
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700 & Above Employee
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Part-Time Lecturer
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Aug 2018 - Dec 2018
TL;DR: Taught creative writing.Conducted an introductory course on lyric poetry and creative nonfiction at the University Scholars Programme. TL;DR: Taught creative writing.Conducted an introductory course on lyric poetry and creative nonfiction at the University Scholars Programme.
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Travelzoo
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United States
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Software Development
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200 - 300 Employee
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Associate Producer
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Oct 2016 - Mar 2017
TL;DR: Created travel deals you couldn’t find anywhere else.Co-product manager for hotel and flight deals, published on website and in a weekly email newsletter. TL;DR: Created travel deals you couldn’t find anywhere else.Co-product manager for hotel and flight deals, published on website and in a weekly email newsletter.
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Singapore American School
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Singapore
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Primary and Secondary Education
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500 - 600 Employee
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Communications Executive (Writer)
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Jul 2016 - Oct 2016
TL;DR: Helped to tell the school’s story. Content production and editing for the school’s internal and external communications.
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Communications Specialist (Writer)
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Jul 2015 - Jun 2016
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West Virginia University
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United States
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Higher Education
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700 & Above Employee
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Graduate Teaching Assistant
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Aug 2012 - May 2015
Taught US students English composition and creative writing, and tutored at the university’s writing center.Courses taught:• ENGL 101: Composition and Rhetoric, 10 sections. • ENGL 213: Creative Writing—Poetry, 1 section. • ENGL 490: Teaching Practicum, 1 section. Assisted with training Writing Center undergraduate tutors.• ENGL 418: Creative Writing Capstone Course, as Mentor for Undergraduate Writers. Taught US students English composition and creative writing, and tutored at the university’s writing center.Courses taught:• ENGL 101: Composition and Rhetoric, 10 sections. • ENGL 213: Creative Writing—Poetry, 1 section. • ENGL 490: Teaching Practicum, 1 section. Assisted with training Writing Center undergraduate tutors.• ENGL 418: Creative Writing Capstone Course, as Mentor for Undergraduate Writers.
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Research Assistantships
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Oct 2010 - Dec 2012
Helped with research in educational technology, classroom teaching, and Singapore poetry.English Department, Nanyang Technological University, June 2011 - June 2012 Singapore Centre for Chinese Language, Nanyang Technological University, June 2011 - December 2012, February - September 2015 Educational Technology Division, Ministry of Education, October 2010 - June 2011 Helped with research in educational technology, classroom teaching, and Singapore poetry.English Department, Nanyang Technological University, June 2011 - June 2012 Singapore Centre for Chinese Language, Nanyang Technological University, June 2011 - December 2012, February - September 2015 Educational Technology Division, Ministry of Education, October 2010 - June 2011
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