Mike Tapia

Visual Merchandising Print Designer at Bolds Creative
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Contact Information
Location
Brooklyn, New York, United States, US
Languages
  • English -
  • Spanish Limited working proficiency

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Experience

    • Design Services
    • 1 - 100 Employee
    • Visual Merchandising Print Designer
      • Oct 2016 - Present

      Design and produce various print materials and visual merchandising layouts for major retail brands. Design and produce various print materials and visual merchandising layouts for major retail brands.

    • United States
    • Entertainment Providers
    • 200 - 300 Employee
    • Junior Graphic Designer
      • Dec 2015 - Oct 2016

      Supported corporate marketing team of the leading bowling/entertainment companyDesigned marketing ad campaigns and followed corporate guidelines & standards for 6 brands: Bowlmor, AMF, Brunswick’s, Brunswick Zone, Brunswick Zone XL, and BowleroComposed and updated full creative roll-outs of print/digital marketing materials for 309 bowling centers: posters, flyers, signs, food & beverage menus, counter cards, table tents, coupons, fact sheets, publication ads, email blasts, web menus, e-vites, monitor graphics, web banners, and website modules.Submitted and uploaded approved materials to printer’s server for print productionProduced marketing imagery for all brands posted on all social media channelsProvided creative support for bowling leagues, private events and grand openings Show less

    • Freelance Graphic Designer
      • Oct 2015 - Nov 2015

      Provided design support for corporate marketing team of the leading bowling entertainment companyComposed and updated digital/print-formatted marketing campaigns such as posters, signage, flyers and cards distributed to over 300 bowling centers nationwideDesigned corporate collateral and marketing ad campaigns for company websites and email blastsFollowed corporate brand guidelines and standards

    • United States
    • Retail
    • Freelance Graphic Designer
      • Nov 2015 - Oct 2016

      Produced packaging and merchandising materials for various eyewear productsGenerates sales books and order forms for big conventions and exposPhotocomposed eyewear CAD renderings to be appoved for mass production

    • Graphic & Packaging Designer
      • May 2014 - Oct 2015

      Solely produced packaging and merchandising materials for various eyewear products distributed nationwideBuilt print mechanicals for various packaging dielines such as boxes, cases, foldable inserts, hang tags, labels, POP and POS displaysProduced artwork for fashion brands such as Kay Unger, Bob Mackie, Jones New York, Marika, CB Sports, Hot Kiss and Cynthia RowleyRebranded and produced all web assets for GLANCEEYEWEAR.COMDesigned sales sheets, magazine ads and newslettersFollowed corporate brand guidelines and contemporary fashion trendsCreated and selected pattern swatches utilized on all packaging designsPhotocomposed eyewear CAD renderings approved for mass production Show less

    • France
    • Business Consulting and Services
    • Creative Intern
      • Jun 2014 - Jul 2014

      A top global public relations firm. Performed design tasks in the creative department under various business accounts: SMUCKERS, JIF, EXXON, CRISCO, MERCK, XOFIGO and ALCON. Assisted in building brands and designed palm cards, recipe tags, logos, social media rederings, info-graphics, newsletters and branding materials. A top global public relations firm. Performed design tasks in the creative department under various business accounts: SMUCKERS, JIF, EXXON, CRISCO, MERCK, XOFIGO and ALCON. Assisted in building brands and designed palm cards, recipe tags, logos, social media rederings, info-graphics, newsletters and branding materials.

    • Information Services
    • 300 - 400 Employee
    • Freelance Graphic Designer (Off-site)
      • Dec 2013 - May 2014

      Designed infographics for articles featured in both ELECTRONIC DESIGN and MICROWAVES & RF magazines.

    • Design Intern
      • Oct 2013 - Dec 2013

      Operated in art department along with design director and senior designer for both ELECTRONIC DESIGN and MICROWAVES & RF magazinesDesigned info-graphics and retouched photographs for articles featured in the magazinesFormatted and processed approved final designs and imagery for web developer

    • Freelance Graphic Designer
      • Apr 2014 - Apr 2014

      Collaborated with client / hip-hop artist, K. Skywalker to develop concepts and compose a print and digital cover art for his latest music mixtape project Ignorance Is Bliss Edited and collaged all gathered imagery for the cover art Recreated client’s self-branding logo Applied clean typography, textures and effects to final composition Collaborated with client / hip-hop artist, K. Skywalker to develop concepts and compose a print and digital cover art for his latest music mixtape project Ignorance Is Bliss Edited and collaged all gathered imagery for the cover art Recreated client’s self-branding logo Applied clean typography, textures and effects to final composition

    • Spain
    • Business Consulting and Services
    • Freelance Graphic Designer
      • Jan 2014 - Mar 2014

      Designed client's self-branding logo along with business cards, resume and ephemera Constructed a complete multipage layout showcasing client's body of work to create a fashion marketing and merchandising digital/print portfolio Composed and edited mood boards, posters, and a magazine advertisement under client's visual merchandizing and marketing concepts Retouched and formatted all imagery and projects featured in all sections of client's portfolio Applied clean and consistent design elements and typography throughout the entire branding package Show less

Education

  • The Art Institute of New York City
    Associates in Applied Sciences (AAS), Graphic Design
    2012 - 2013
  • Kingsborough Community College
    Associate of Arts (A.A.), Graphic Design
    2005 - 2009

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