Sterling White

Head of Marketing at SWE
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Contact Information
Location
Houston, US

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Experience

    • Utilities
    • 1 - 100 Employee
    • Head of Marketing
      • Dec 2018 - Present

      Houston, Texas, United States - Coordinate with a team to drive premium marketing campaigns for (B2C) & (B2B) clients through multiple social media channels. - Perform overall marketing operations, such as formulating podcast marketing strategy, establishing and supervising branding, directing podcast outreach, and executing current customer and market research. - Presented 30-plus industry-specific podcasts as well as attained five-star ratings from 130 reviews by designing podcasts. - Developed/retained 50+… Show more - Coordinate with a team to drive premium marketing campaigns for (B2C) & (B2B) clients through multiple social media channels. - Perform overall marketing operations, such as formulating podcast marketing strategy, establishing and supervising branding, directing podcast outreach, and executing current customer and market research. - Presented 30-plus industry-specific podcasts as well as attained five-star ratings from 130 reviews by designing podcasts. - Developed/retained 50+ subscription-paid users of community and controlled almost $27K advertisement budget yearly. - Delivered training and coaching sessions on outbound strategies to explore innovative off-market deals, increase private investment, and foster collaborative relationships with brokers and team members. - Launched full-service consulting firm, recommending relevant and effective multi-family investors, tools, and techniques to maximize opportunities for individual investors. Show less

    • United States
    • Real Estate
    • Director of Marketing
      • Sep 2019 - Present

      - Conduct customer and market research, implement unique marketing strategies, enhance perceived product value, and maximize podcast outreach. Draft value propositions for innovative and new offerings of organization to provide optimum customer service. -Started innovative businesses for multi-family properties and generated maximum opportunities for institutional and individual investors to earn passive income and income-producing assets. -Presented and headed business-to-consumer… Show more - Conduct customer and market research, implement unique marketing strategies, enhance perceived product value, and maximize podcast outreach. Draft value propositions for innovative and new offerings of organization to provide optimum customer service. -Started innovative businesses for multi-family properties and generated maximum opportunities for institutional and individual investors to earn passive income and income-producing assets. -Presented and headed business-to-consumer marketing advertisements across multiple social media channels. Show less

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Sep 2014 - Dec 2019

      -Led B2C marketing campaign throughout social media channels by closely collaborating with four team members. Executed customer and market research to establish and present value propositions while leading podcast outreach to develop branding. -Showcased almost 100+ industry-specific podcasts, applied effective CRM to company’s infrastructure, and produced efficient email marketing campaign for the existing user base. -Oversaw marketing operations for delivering residential property… Show more -Led B2C marketing campaign throughout social media channels by closely collaborating with four team members. Executed customer and market research to establish and present value propositions while leading podcast outreach to develop branding. -Showcased almost 100+ industry-specific podcasts, applied effective CRM to company’s infrastructure, and produced efficient email marketing campaign for the existing user base. -Oversaw marketing operations for delivering residential property services and established passive income opportunities for institutional and individual investors through investments in single-family homes. -Designed innovative marketing strategy to obtain $10M invested capital and 3K plus registrants while increasing and managing organization revenue and all involved entities to $2M. -Served as top contributor to compose almost 100+ written blogs and manage and direct real estate social network. Show less

    • Marketing Specialist
      • Aug 2013 - Oct 2014

      Indianapolis, Indiana Area -Planned and arranged innovative marketing and promotional advertising materials and negotiated marketing results with CEO to develop necessary decisions. Drove effective campaigns for rental units to provide excellent services to customers. -Created and implemented marketing strategies to promote rental units through proper advertisements.

Education

  • University of Indianapolis
    Human Biology, Pre-Medicine/Pre-Medical Studies
    2009 - 2013

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