Stephen Smith CMktr
Marketing Manager at MetLife UK- Claim this Profile
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English -
Topline Score
Bio
D'Netria Spear
I had the pleasure of working with Stephen for 3 years at Cardinus. During that time, we collaborated on several projects including publishing an industry magazine, planning large-scale virtual and in-person events, and managing global strategic campaigns. His expertise as a marketer was a considerable advantage to our team and helped us to develop more efficient solutions. I believe that Stephen would make an excellent additional to any marketing team as he demonstrates empathetic leadership skills and encourages others to perform tasks most suited to their strengths. Personally, he was always willing to be a listening ear and offer kind words to anyone who needed support. For this reason, I would highly recommend Stephen and would be happy to work with him again in the future.
Jessica Green ACIM
Stephen and I worked together on a number of joint campaigns between FR Consultants and Cardinus. Stephen is one of those amazing people you come across that finds ways to get things done, rather than finding obstacles. Whilst our companies are both involved in highly technical services, Stephen is skilled at identifying clear key messages and presenting complex ideas in a client/user-friendly way. A particular highlight of our partnership was creating and marketing one of the most successful webinars either of our companies has held to date.
D'Netria Spear
I had the pleasure of working with Stephen for 3 years at Cardinus. During that time, we collaborated on several projects including publishing an industry magazine, planning large-scale virtual and in-person events, and managing global strategic campaigns. His expertise as a marketer was a considerable advantage to our team and helped us to develop more efficient solutions. I believe that Stephen would make an excellent additional to any marketing team as he demonstrates empathetic leadership skills and encourages others to perform tasks most suited to their strengths. Personally, he was always willing to be a listening ear and offer kind words to anyone who needed support. For this reason, I would highly recommend Stephen and would be happy to work with him again in the future.
Jessica Green ACIM
Stephen and I worked together on a number of joint campaigns between FR Consultants and Cardinus. Stephen is one of those amazing people you come across that finds ways to get things done, rather than finding obstacles. Whilst our companies are both involved in highly technical services, Stephen is skilled at identifying clear key messages and presenting complex ideas in a client/user-friendly way. A particular highlight of our partnership was creating and marketing one of the most successful webinars either of our companies has held to date.
D'Netria Spear
I had the pleasure of working with Stephen for 3 years at Cardinus. During that time, we collaborated on several projects including publishing an industry magazine, planning large-scale virtual and in-person events, and managing global strategic campaigns. His expertise as a marketer was a considerable advantage to our team and helped us to develop more efficient solutions. I believe that Stephen would make an excellent additional to any marketing team as he demonstrates empathetic leadership skills and encourages others to perform tasks most suited to their strengths. Personally, he was always willing to be a listening ear and offer kind words to anyone who needed support. For this reason, I would highly recommend Stephen and would be happy to work with him again in the future.
Jessica Green ACIM
Stephen and I worked together on a number of joint campaigns between FR Consultants and Cardinus. Stephen is one of those amazing people you come across that finds ways to get things done, rather than finding obstacles. Whilst our companies are both involved in highly technical services, Stephen is skilled at identifying clear key messages and presenting complex ideas in a client/user-friendly way. A particular highlight of our partnership was creating and marketing one of the most successful webinars either of our companies has held to date.
D'Netria Spear
I had the pleasure of working with Stephen for 3 years at Cardinus. During that time, we collaborated on several projects including publishing an industry magazine, planning large-scale virtual and in-person events, and managing global strategic campaigns. His expertise as a marketer was a considerable advantage to our team and helped us to develop more efficient solutions. I believe that Stephen would make an excellent additional to any marketing team as he demonstrates empathetic leadership skills and encourages others to perform tasks most suited to their strengths. Personally, he was always willing to be a listening ear and offer kind words to anyone who needed support. For this reason, I would highly recommend Stephen and would be happy to work with him again in the future.
Jessica Green ACIM
Stephen and I worked together on a number of joint campaigns between FR Consultants and Cardinus. Stephen is one of those amazing people you come across that finds ways to get things done, rather than finding obstacles. Whilst our companies are both involved in highly technical services, Stephen is skilled at identifying clear key messages and presenting complex ideas in a client/user-friendly way. A particular highlight of our partnership was creating and marketing one of the most successful webinars either of our companies has held to date.
Credentials
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Career Wellness Nano Tips with Shadé Zahrai
LinkedInMay, 2022- Sep, 2024 -
Learning Integrated Content Marketing
LinkedInOct, 2021- Sep, 2024 -
Strategic Leadership for Marketers
CIM | The Chartered Institute of MarketingMar, 2021- Sep, 2024 -
Persuading Others
LinkedInFeb, 2020- Sep, 2024 -
Professional Diploma in Marketing (Driving Innovation)
CIM | The Chartered Institute of MarketingAug, 2018- Sep, 2024 -
CIM Diploma in Professional Marketing
Chartered Institute of Marketing (UK)Jun, 2018- Sep, 2024 -
CIM Chartered Marketer ACIM Member
CIM | The Chartered Institute of MarketingNov, 2021- Sep, 2024 -
ACIM
CIM | The Chartered Institute of Marketing
Experience
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MetLife UK
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United Kingdom
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Financial Services
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1 - 100 Employee
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Marketing Manager
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Aug 2021 - Present
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Cardinus Risk Management Ltd
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United Kingdom
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Business Consulting and Services
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1 - 100 Employee
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Marketing Manager
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Nov 2017 - Aug 2021
To develop strategic marketing activities to meet key performance targets and organisational objectives. To undertake ongoing customer and competitor analysis for global strategic positioning, to review and improve marketing activity and provide worthwhile return-on-investment.Responsibilities: 1. Strategic Marketing Planning2. Customer Analysis3. Product and Competitor Analysis4. Supporting Marketing Activities5. Communication and Media Relations6. Incoming Enquiries7. People Management8. Reporting
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Marketing Executive
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Apr 2016 - Nov 2017
Reviewed and improved all marketing processes and activities, implemented new digital marketing actions, from personalisation of content through to tag management, increased the performance of lead delivery and audited and revitalised the communications messages for all divisions with the business.
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White Hat Media
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Mexico
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Advertising Services
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1 - 100 Employee
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Account Director
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Jun 2014 - Feb 2016
I work on cross-channel projects. I run, manage and deliver campaigns and strategies for many of our clients, each with unique goals and different metrics to measure for success. I make companies more visible online. I grow brand awareness. I help to tell compelling stories. And I do all this in a rapidly changing online universe. More specifically, I write content, I fix problems and I measure results. I work on cross-channel projects. I run, manage and deliver campaigns and strategies for many of our clients, each with unique goals and different metrics to measure for success. I make companies more visible online. I grow brand awareness. I help to tell compelling stories. And I do all this in a rapidly changing online universe. More specifically, I write content, I fix problems and I measure results.
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Digital Marketing Executive
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Nov 2013 - May 2014
Directed video marketing strategy for clients. Managed multiple PPC campaigns across major ad and social platforms. Developed and planned social media strategy and content strategy. Wrote digital marketing white paper. Wrote blog content on existing and future SEO, video SEO, social media and content marketing techniques, as well as advertising and digital marketing. Captured and utilised web and social analytics data. Developed MS SharePoint site for client networking, cloud storage and team collaboration.
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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Copywriter
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2010 - 2014
Freelance copywriter for Hibu (business websites) – with focus on SEO techniques, keywords, engaging copy and call-to-action. Music articles published in a number of well-established on-line magazines. Freelance copywriter for Hibu (business websites) – with focus on SEO techniques, keywords, engaging copy and call-to-action. Music articles published in a number of well-established on-line magazines.
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University of Sussex
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United Kingdom
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Higher Education
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700 & Above Employee
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Post-graduate
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Sep 2012 - Sep 2013
Studied extensively in both the analytic tradition and the continental tradition, including philosophy of language, philosophy of mind, phenomenology and Friedrich Nietzsche. Developed independent research study focusing on the naturalisation of philosophy. Deepened analytical and critical skills, research skills and forms of argument. Worked to deadlines, produced essays, created presentations on complex subjects and engaged in conceptual arguments. Studied extensively in both the analytic tradition and the continental tradition, including philosophy of language, philosophy of mind, phenomenology and Friedrich Nietzsche. Developed independent research study focusing on the naturalisation of philosophy. Deepened analytical and critical skills, research skills and forms of argument. Worked to deadlines, produced essays, created presentations on complex subjects and engaged in conceptual arguments.
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DHL
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Germany
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Transportation, Logistics, Supply Chain and Storage
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700 & Above Employee
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Customs Agent
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Oct 2010 - Sep 2012
Applied relevant regulatory processes to export/import procedures. Utilised HMRC systems to facilitate operational compliance. Delegated operational work to colleagues. Worked with AS400, Citrix, MS Access, Macros. Applied relevant regulatory processes to export/import procedures. Utilised HMRC systems to facilitate operational compliance. Delegated operational work to colleagues. Worked with AS400, Citrix, MS Access, Macros.
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Blogger
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Jan 2010 - Mar 2011
Cofounder, editor and writer for Futuresoundstemporary. Grew unique user audience. Managed a team of bloggers. Wrote content; designed blog; seeded content. Cofounder, editor and writer for Futuresoundstemporary. Grew unique user audience. Managed a team of bloggers. Wrote content; designed blog; seeded content.
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Database Operator
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Jun 2007 - Jun 2009
Customer service operator; receiving and making telephone calls. Updating mailing database. Managing database, erasing anomalies/mistakes. Communicating effectively within a team. Customer service operator; receiving and making telephone calls. Updating mailing database. Managing database, erasing anomalies/mistakes. Communicating effectively within a team.
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Education
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University of Sussex
Master's degree, Philosophy -
Loughborough University
Bachelor of Arts (B.A.), English Literature