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Siobhan Hansen

Vice President, Consumer Strategy &amp; S... at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Fidelity Investments</span>
Intro Book
Results-driven marketing executive with 25+ years of experience in integrated marketing and leadership.
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Location
Plymouth County, Massachusetts, Unite...
Skills
  • Integrated Marketing
  • Digital Marketing
  • Interactive Marketing
  • Digital Strategy
  • Crm
  • Show all
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Bio

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Siobhan Hansen is a seasoned marketing executive with 25+ years of experience in integrated marketing, digital marketing, and leadership. She has held senior roles at Digitas and Fidelity Investments, driving strategic growth and delivering results-driven creative solutions for top clients. With expertise in crm, digital strategy, and business development, Siobhan has a proven track record of success in the marketing industry.

Experience

  • Fidelity Investments
    • Smithfield, RI
    • Vice President, Consumer Strategy & Segment Marketing
      • Jan 2014 - Present
      • Smithfield, RI
  • Digitas
    • Greater Boston Area
    • VP Group Director, Business Development
      • 2007 - Jun 2013
      • Greater Boston Area

      A key player on the Digitas Business Development Leadership team responsible for driving strategic growth for the organization. Focused on lead generation and qualification, with an emphasis on cultivating client relationships to better understand and deliver against business needs. Mobilized and...

  • Digitas
    • Greater Boston Area
    • VP Director, Marketing
      • 1991 - 2006
      • Greater Boston Area

      Cross capability leader driving integrated marketing and consulting services across a wide spectrum of clients including AT&amp;T, Federal Express, General Motors, PepsiCo and Virgin Life Care. Focused on the delivery of strategically sound, insight-driven creative solutions that drove stellar r...

Education

  • College of the Holy Cross

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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