Head Of Marketing

• May 2022 - Present

Media Buyer

• Jun 2020 - Feb 2022

Paid Ads Specialist

• Sep 2019 - May 2020

Paid Ads Specialist at Crisp Video Group. - Media Buying on Facebook, Youtube, Google Ads, Linkedin, Adroll for internal ads to represent Crisp Video Group's brand. - Creating new ads to target multiple parts of the conversion funnel. - Rolling out a comprehensive paid advertising campaign for brand initiatives. - Lead Generation and content nurture for MQL acquisition. - Spend half a million dollars in ad spend every year. - Attribute paid traffic with UTM's. - Automate reporting emails (Zapier), and data entry (Google sheets, Adstage). - Proposal creation for new technology, support software, and automation tools. - Split-testing creatives, audiences, and objectives on multiple platforms to optimize our strategy. - Utilizing Retargeting audiences, lookalikes, custom lists, and custom pixels. - Creating case studies based on rollout findings in internal ads, to be replicated by our Client Success Team, effectively creating new service packages for the company. - Consistently researching new platform rollouts to keep on the cutting edge of media buying. Recognized on the Inc. 500 (Fastest-Growing Private Companies in the U.S. - 2019, 2018, 2017), as well as Atlanta’s Top 100 Fastest-Growing Private Companies (2019, 2018, 2017, 2016) & Atlanta’s Best Places to Work, Crisp Video Group (www.crispvideo.com) is the nation’s fastest-growing law firm growth company.

Account Manager

• Sep 2018 - Sep 2019

• Managing 38 accounts, client-facing, for the following services: Social media management, PPC search display, SEO, paid social advertising, website creation, and product photography. • Delegating tasks to a team of 20 members both remote and in-office. • Led meetings with clients to establish brand goals and strategy implementation. • Developed and administered project direction through Teamwork Workflows and Google Docs • Assisting with Infrastructure development for a Video Production Service. • Displayed leadership in delegating project assets to team members and meeting deadlines for clients. • Generated monthly reports on client KPI’s: Lead gen, website traffic, conversions and conversion funnels to build client brands. • Created training materials and trained new hires on company SOP’s and Best Practices. • Filmed and edited viral videos for clients reaching thousands of people organically through shares and tags. • Created proposal for Product Photography and Videography branch. • Created graphic designs, GIFs, content calendars and Ads with Adobe Premiere, Canva, and Photoshop. • Promoted from Social Media Manager to Account Manager after first 3 months. We're a social media marketing company in Atlanta who help national clients in the real estate, political, restaurant, e-commerce, retail, nonprofit, law, sports, health and wellness, church, and many other industries to increase revenue through strategic online strategies. We currently manage millions of dollars in ad spend for small businesses that range from $500,000 to $10,000,000/year in annual revenue. Our services include: Social Media Advertising Social Media Management Search Engine Advertising Search Engine Optimization Email Marketing Display Advertising Blogging Website Design

Social Media Manager

• Aug 2018 - Oct 2018

• Worked on Graphics of different aspect ratios for promotional materials like fliers, event banners, and social media posts. • Made Motion graphics on After Effects and edited promotional videos with Adobe Premiere. • Created content to post on Twitter, Instagram, and Facebook. • Created a social media strategy deck to bring up engagement. • Pitched marketing events, promotional videos and products to the owner. • Analyzed competitor nightclubs and utilized pain points to create best practices. • Made upcoming events on Eventbrite.

Science Performer

• Oct 2017 - Aug 2018

Teaching Science to interested young minds at Epcot! Working with new, innovative technology and collaborating with MuRata Electronic Manufacturing (located in Japan). Promoting STEM to future generations, public speaking and performing, understanding complex ideas and simplifying them for children, and all around good people skills. Sharing information and technology with Engineers and Guests alike, Improvisational skills and problem solving when encountering issues with technology in front of an audience. Quick and efficient under pressure and solution oriented, this job allows me to create interesting spaces and promote original thought, curiosity, and a yearning for knowledge in the most positive environment possible.... Disney World!

Production Assistant

• Jul 2017 - Aug 2017

Assistant to the lighting technician, I used TitanOne software to create interesting lighting scenarios to compliment dance routines being performed. Each lighting design was carefully tailored to the mood and tone of each routine, Live! I made these lighting decisions during the event to represent Break the Floor Productions, and give the artists a chance to showcase their skills in the best environment for them! Assistant to the lighting technician, I used TitanOne software to create interesting lighting scenarios to compliment dance routines being performed. Each lighting design was carefully tailored to the mood and tone of each routine, Live! I made these lighting decisions during the event to represent Break the Floor Productions, and give the artists a chance to showcase their skills in the best environment for them!

Research Assistant

• Aug 2016 - May 2017

Preproduction Research for new shows and segments, writer for Happy Healthy Kids, P.A. for the Groveland Documentary (Yet to be Released), and Editor. Happy Healthy Kids won an award for best visual content at the NETA (National Educational Telecommunications Association) conference in January 2018. The episode that won was one that I had done the research and wrote the script for. Preproduction Research for new shows and segments, writer for Happy Healthy Kids, P.A. for the Groveland Documentary (Yet to be Released), and Editor. Happy Healthy Kids won an award for best visual content at the NETA (National Educational Telecommunications Association) conference in January 2018. The episode that won was one that I had done the research and wrote the script for.