Shane H. Tepper
Director of Content Marketing at IDVerse - An OCR Labs Company- Claim this Profile
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English Native or bilingual proficiency
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Spanish Professional working proficiency
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Bio
Chelsea Wickline
During Shane's time at Udacity as Senior Copywriter, I had the pleasure of managing him, and he consistently impressed me with his lightning-fast work pace and exceptional self-management skills. He produced clean and direct copy that met the parameters of the creative brief, while also infusing his writing with attitude and humor (often making me chuckle during my review). Shane was a fantastic team player who never hesitated to contribute to both big and small projects, and his ability to foster strong relationships with stakeholders helped him collaborate and continuously improve his writing output. Overall, Shane's contributions to Udacity were invaluable, and he was a true asset to the team.
Guv Callahan
It’s been awesome working with Shane. He’s provided Rev’s Marketing Team with punchy, compelling copy for years and has never let us down. He always understands the assignment and has been invaluable in helping us scale our copywriting and content marketing efforts. Got a tight deadline? He can meet it. Emails, newsletters, blog articles, eBook revisions… he’s done it all. If you need a writer for a one-off project or ongoing contract needs, Shane is your guy.
Nick Gaudio
I am almost never surprised or impressed. I mean generally, professionally, in life, whatever. Shane surprised me, which impressed me to the point that I was surprised. It was like a perpetual loop up. He was a wit. Highly adaptable. A particularly quick study of the company's process. He wrote well, emulating a pretty unusual style. He never missed a deadline. Not by even a narrow margin once. I can't recommend the guy enough.
Chelsea Wickline
During Shane's time at Udacity as Senior Copywriter, I had the pleasure of managing him, and he consistently impressed me with his lightning-fast work pace and exceptional self-management skills. He produced clean and direct copy that met the parameters of the creative brief, while also infusing his writing with attitude and humor (often making me chuckle during my review). Shane was a fantastic team player who never hesitated to contribute to both big and small projects, and his ability to foster strong relationships with stakeholders helped him collaborate and continuously improve his writing output. Overall, Shane's contributions to Udacity were invaluable, and he was a true asset to the team.
Guv Callahan
It’s been awesome working with Shane. He’s provided Rev’s Marketing Team with punchy, compelling copy for years and has never let us down. He always understands the assignment and has been invaluable in helping us scale our copywriting and content marketing efforts. Got a tight deadline? He can meet it. Emails, newsletters, blog articles, eBook revisions… he’s done it all. If you need a writer for a one-off project or ongoing contract needs, Shane is your guy.
Nick Gaudio
I am almost never surprised or impressed. I mean generally, professionally, in life, whatever. Shane surprised me, which impressed me to the point that I was surprised. It was like a perpetual loop up. He was a wit. Highly adaptable. A particularly quick study of the company's process. He wrote well, emulating a pretty unusual style. He never missed a deadline. Not by even a narrow margin once. I can't recommend the guy enough.
Chelsea Wickline
During Shane's time at Udacity as Senior Copywriter, I had the pleasure of managing him, and he consistently impressed me with his lightning-fast work pace and exceptional self-management skills. He produced clean and direct copy that met the parameters of the creative brief, while also infusing his writing with attitude and humor (often making me chuckle during my review). Shane was a fantastic team player who never hesitated to contribute to both big and small projects, and his ability to foster strong relationships with stakeholders helped him collaborate and continuously improve his writing output. Overall, Shane's contributions to Udacity were invaluable, and he was a true asset to the team.
Guv Callahan
It’s been awesome working with Shane. He’s provided Rev’s Marketing Team with punchy, compelling copy for years and has never let us down. He always understands the assignment and has been invaluable in helping us scale our copywriting and content marketing efforts. Got a tight deadline? He can meet it. Emails, newsletters, blog articles, eBook revisions… he’s done it all. If you need a writer for a one-off project or ongoing contract needs, Shane is your guy.
Nick Gaudio
I am almost never surprised or impressed. I mean generally, professionally, in life, whatever. Shane surprised me, which impressed me to the point that I was surprised. It was like a perpetual loop up. He was a wit. Highly adaptable. A particularly quick study of the company's process. He wrote well, emulating a pretty unusual style. He never missed a deadline. Not by even a narrow margin once. I can't recommend the guy enough.
Chelsea Wickline
During Shane's time at Udacity as Senior Copywriter, I had the pleasure of managing him, and he consistently impressed me with his lightning-fast work pace and exceptional self-management skills. He produced clean and direct copy that met the parameters of the creative brief, while also infusing his writing with attitude and humor (often making me chuckle during my review). Shane was a fantastic team player who never hesitated to contribute to both big and small projects, and his ability to foster strong relationships with stakeholders helped him collaborate and continuously improve his writing output. Overall, Shane's contributions to Udacity were invaluable, and he was a true asset to the team.
Guv Callahan
It’s been awesome working with Shane. He’s provided Rev’s Marketing Team with punchy, compelling copy for years and has never let us down. He always understands the assignment and has been invaluable in helping us scale our copywriting and content marketing efforts. Got a tight deadline? He can meet it. Emails, newsletters, blog articles, eBook revisions… he’s done it all. If you need a writer for a one-off project or ongoing contract needs, Shane is your guy.
Nick Gaudio
I am almost never surprised or impressed. I mean generally, professionally, in life, whatever. Shane surprised me, which impressed me to the point that I was surprised. It was like a perpetual loop up. He was a wit. Highly adaptable. A particularly quick study of the company's process. He wrote well, emulating a pretty unusual style. He never missed a deadline. Not by even a narrow margin once. I can't recommend the guy enough.
Experience
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IDVerse - An OCR Labs Company
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United Kingdom
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Technology, Information and Internet
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1 - 100 Employee
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Director of Content Marketing
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Apr 2023 - Present
IDVerse, an OCR Labs company, is the leading automated identity verification platform to onboard and re-authenticate trusted users at scale. What sets us apart? Our commitment to Zero Bias AI™ means that we are pioneering the use of machine learning to protect against discrimination on the basis of ethnicity, age, and gender. We build software capable of authenticating tens of thousands of ID document types and verifying the liveness of billions of real people without manual human intervention—all underpinned by generative AI that achieves maximum inclusion and fairness. IDVerse can recognize over 16,000 ID types in 142 languages from more than 230 countries and territories. The world’s leading companies like Amex, HSBC, and Hertz trust us to help their users prove their identity in as few as 30 seconds. The IDVerse solution has been tested and certified to meet the most stringent standards in the industry, including NIST, ISO, iBeta, and algorithmic Zero Bias AI™ specifications. Want to learn more or book a demo? Get in touch with us at hello@idverse.com. Show less
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Retina Media
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Australia
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Software Development
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1 - 100 Employee
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Freelance Creative/Content/Branding
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2015 - Present
Creative, content, and branding that connects with your audience in meaningful ways. Brands: Delta Airlines, William Morris Endeavor, Cox Enterprises, Rev, Brightspot, MarketerHire, Level.co, Highwoods Properties, Boys & Girls Clubs of America Creative, content, and branding that connects with your audience in meaningful ways. Brands: Delta Airlines, William Morris Endeavor, Cox Enterprises, Rev, Brightspot, MarketerHire, Level.co, Highwoods Properties, Boys & Girls Clubs of America
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Udacity
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United States
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E-learning
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700 & Above Employee
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Senior Copywriter
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Jun 2021 - Jan 2023
- Produced copy for a wide range of marketing collateral including landing pages, emails, digital and social ads, ebooks, one-sheeters, and case studies. - Lead copy on high-stakes campaigns resulting in $3M+ USD impact in terms of contracts retained and new business won. - Co-developed Udacity’s first-ever brand writing guidelines. - Produced copy for a wide range of marketing collateral including landing pages, emails, digital and social ads, ebooks, one-sheeters, and case studies. - Lead copy on high-stakes campaigns resulting in $3M+ USD impact in terms of contracts retained and new business won. - Co-developed Udacity’s first-ever brand writing guidelines.
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Adentro
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Copy/Content Lead
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Mar 2020 - May 2021
- Head of copy and content for marketing, advertising, public relations, product, and internal communications. - Launched the successful “Outlast the Outbreak” webinar series to provide guidance to retailers during the coronavirus pandemic. - Wrote PR pitches that earned placement in top-tier media including Adweek, Forbes, Bloomberg, Entrepreneur, and TechCrunch. - Head of copy and content for marketing, advertising, public relations, product, and internal communications. - Launched the successful “Outlast the Outbreak” webinar series to provide guidance to retailers during the coronavirus pandemic. - Wrote PR pitches that earned placement in top-tier media including Adweek, Forbes, Bloomberg, Entrepreneur, and TechCrunch.
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SoFi
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Information Technology & Services
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Senior Copywriter
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Apr 2019 - Mar 2020
-Concepted and successfully pitched the UGC-based “Ditch the #Debtlife” campaign. The campaign was so successful, SoFi has continued to make UGC a focal point of its advertising campaigns. -Developed and executed the online experience and advertising collateral for the 2019 launch campaign of the company’s new cryptocurrency exchange platform. -Responsible for paid and organic content across the company’s social channels (Facebook, Twitter, Instagram, LinkedIn, Reddit, Quora), consistently exceeding departmental benchmarks. Show less
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Senior Copywriter
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Sep 2017 - Mar 2019
Brands: Wells Fargo, HP, American Family Insurance Brands: Wells Fargo, HP, American Family Insurance
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CSE
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Brazil
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Medical Equipment Manufacturing
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1 - 100 Employee
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Copywriter
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Aug 2016 - Apr 2017
Brands: Coca-Cola, AMC Theatres, AT&T, Cricket Wireless, Aflac, Dunkin’ Donuts, Aaron’s, Southern Company Brands: Coca-Cola, AMC Theatres, AT&T, Cricket Wireless, Aflac, Dunkin’ Donuts, Aaron’s, Southern Company
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Founder & Creative Director
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Oct 2011 - Sep 2015
Co-founded a video production company and built the brand from scratch. We created consumer- and internally-facing video content. Brands: ESPN, Dell, W Hotels, Atlanta Braves, Shake Shack, Stein Mart, American Institute of Architects, The Phantom of the Opera Co-founded a video production company and built the brand from scratch. We created consumer- and internally-facing video content. Brands: ESPN, Dell, W Hotels, Atlanta Braves, Shake Shack, Stein Mart, American Institute of Architects, The Phantom of the Opera
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Film & Television Industry
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Media Production
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1 - 100 Employee
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Camera department
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2010 - 2015
Camera department on various feature films, short films, television shows, commercials, and online video content. You can look me up on IMDb. Brands: Cartoon Network, KFC, Speedway, Equifax, Aaron's, Church’s Chicken, S.C. Johnson, Georgia Lottery, Belk Camera department on various feature films, short films, television shows, commercials, and online video content. You can look me up on IMDb. Brands: Cartoon Network, KFC, Speedway, Equifax, Aaron's, Church’s Chicken, S.C. Johnson, Georgia Lottery, Belk
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Education
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University of Pennsylvania
Bachelor of Arts, Creative Writing and American History
Community
