Sarah Derba
Digital Performance Analyst at Clicktrust- Claim this Profile
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Bio
Credentials
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SCRUM PRODUCT OWNER
International Scrum Institute™Jan, 2020- Sep, 2024 -
SCRUM MASTER
International Scrum Institute™Jun, 2019- Sep, 2024 -
Digital Master Academy
GoogleJan, 2019- Sep, 2024 -
Atelier Google Marketing Digital
GoogleDec, 2018- Sep, 2024 -
Certification pour les annonces Shopping
GoogleMar, 2023- Sep, 2024 -
Google Ads Apps Certification
GoogleMar, 2023- Sep, 2024 -
SEMrush Advertising Toolkit Exam
SemrushJan, 2021- Sep, 2024 -
SEMrush Content Marketing Toolkit Exam
SemrushJan, 2021- Sep, 2024 -
SEMrush SEO Toolkit Exam
SemrushDec, 2020- Sep, 2024 -
SEMrush Social Media Toolkit Exam
SemrushDec, 2020- Sep, 2024 -
Google Ads Search
GoogleMar, 2019- Sep, 2024 -
Google Analytics Individual Qualification
GoogleMar, 2019- Sep, 2024 -
Google Ads Fundamentals
GoogleFeb, 2019- Sep, 2024
Experience
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Clicktrust
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Belgium
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Advertising Services
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1 - 100 Employee
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Digital Performance Analyst
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Oct 2021 - Present
Skilled in efficiently handling diverse ad platforms including Google Ads, Bing Ads, LinkedIn Ads, Meta, Amazon Ads, DOOH, and more. Proficient in utilising analytics tools such as SEMrush, Google Search Console, and adept at data visualisation using GA4, GTM, and Google Data Studio. Skilled in efficiently handling diverse ad platforms including Google Ads, Bing Ads, LinkedIn Ads, Meta, Amazon Ads, DOOH, and more. Proficient in utilising analytics tools such as SEMrush, Google Search Console, and adept at data visualisation using GA4, GTM, and Google Data Studio.
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Brasserie Dupont
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Belgium
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Food and Beverage Manufacturing
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1 - 100 Employee
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TFE Brasserie Dupont
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Feb 2021 - Sep 2021
During my Executive Master program at IHECS in digital communication, I collaborated with my team to develop a comprehensive new digital strategy and tactical plan for a prominent Belgian brewery. 🍻 During my Executive Master program at IHECS in digital communication, I collaborated with my team to develop a comprehensive new digital strategy and tactical plan for a prominent Belgian brewery. 🍻
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Delvaux
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Belgium
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Luxury Goods & Jewelry
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200 - 300 Employee
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Webmarketer/webcontent
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Nov 2020 - Apr 2021
During the COVID period, I undertook an internship coinciding with the launch of their new e-commerce platform. I contributed to activating their innovative digital strategy, devised a strong SEO approach, managed products on the website, and curated organic Pinterest content. During the COVID period, I undertook an internship coinciding with the launch of their new e-commerce platform. I contributed to activating their innovative digital strategy, devised a strong SEO approach, managed products on the website, and curated organic Pinterest content.
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Decathlon Belgium
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Belgium
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Sporting Goods Manufacturing
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700 & Above Employee
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Student Job Webmarketer
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Aug 2020 - Aug 2020
During my internship, I worked in the E-commerce department, where I developed a new strategy for online swimming sports. Amid the COVID period, I boosted revenue for pool products by devising a strategy during the closure of Belgian pools. During my internship, I worked in the E-commerce department, where I developed a new strategy for online swimming sports. Amid the COVID period, I boosted revenue for pool products by devising a strategy during the closure of Belgian pools.
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Orange
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Germany
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International Trade and Development
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1 - 100 Employee
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Student Job
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Jul 2020 - Jul 2020
During my 4 years of job while studying at Orange, I had the opportunity to join the CBU Department in Digital Experience for a summer. During that month, I assisted in enhancing the understanding of consumer digital behavior by offering new recommendations to improve the digital experience. During my 4 years of job while studying at Orange, I had the opportunity to join the CBU Department in Digital Experience for a summer. During that month, I assisted in enhancing the understanding of consumer digital behavior by offering new recommendations to improve the digital experience.
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Pianori
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Italy
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Architecture and Planning
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1 - 100 Employee
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Web developer (front-end & back-end)
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Feb 2020 - Jun 2020
Pianori is a Belgian boutique brand offering high-end clothing. During my studies, I completed my thesis on the creation of Pianori's new Shopify website. I managed both the back-office and front-office operations and spearheaded the design and launch of the digital marketing strategy. Pianori is a Belgian boutique brand offering high-end clothing. During my studies, I completed my thesis on the creation of Pianori's new Shopify website. I managed both the back-office and front-office operations and spearheaded the design and launch of the digital marketing strategy.
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Webmarketer
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Feb 2020 - May 2020
During my internship, I worked in the E-commerce department, where I developed a new strategy for online swimming sports. Amid the COVID period, I boosted revenue for pool products by devising a strategy during the closure of Belgian pools. During my internship, I worked in the E-commerce department, where I developed a new strategy for online swimming sports. Amid the COVID period, I boosted revenue for pool products by devising a strategy during the closure of Belgian pools.
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Aloha Toucan
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Belgium
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Retail
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SCRUM MASTER
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Sep 2019 - Jan 2020
In the Digital Marketing Department, I led a team of six individuals as the Scrum Master. We conducted a thorough company audit and formulated an effective digital marketing and communication strategy, which was successfully created and launched. 🎈🪅🎉 In the Digital Marketing Department, I led a team of six individuals as the Scrum Master. We conducted a thorough company audit and formulated an effective digital marketing and communication strategy, which was successfully created and launched. 🎈🪅🎉
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Student job
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Jul 2019 - Jul 2019
Transformation & Digital Department Transformation & Digital Department
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Webmarketer
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Sep 2018 - Sep 2018
Two-week internship in the E-commerce Department Two-week internship in the E-commerce Department
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Orange Belgium
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Telecommunications
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Student Job
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Jul 2018 - Jul 2018
Human Resources Department Human Resources Department
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Student job
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Jul 2017 - Sep 2017
July: Roaming Department August-September: Human Resources Department July: Roaming Department August-September: Human Resources Department
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Sunchild
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France
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Philanthropic Fundraising Services
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1 - 100 Employee
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Internship
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Feb 2016 - Mar 2016
Volunteering Volunteering
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Education
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2020 - 2021
IHECS
Diploma of the Executive Master in Digital Communication -
2017 - 2020
Ecole Pratique Hautes Etudes Commerciales (EPHEC)
E-business Diploma (Economic and Management Sciences) -
2017 - 2017
Embassy English Brisbane
English -
2016 - 2016
Instituut Jeroen Bosch (Vught)
Dutch -
2014 - 2016
Institut de la Providence à Woluwe
CESS, Qualification technology - Social sciences
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