Experience

Kanook Studio®

• Indonesia
• Advertising Services
• 1 - 100 Employee

• Creative Director/Managing Partner

  • Mar 2015 - Present

  Kanook Studio® is a digitally focused design and creative agency. We are creative thinkers, designers and strategists on a mission to help brands, start-ups and agencies achieve amazing things – particularly in the digital space. Kanook Studio® is a digitally focused design and creative agency. We are creative thinkers, designers and strategists on a mission to help brands, start-ups and agencies achieve amazing things – particularly in the digital space.



Rainger & Rolfe

• New Zealand
• Advertising Services
• 1 - 100 Employee

• Senior Creative

  • Oct 2016 - Jul 2018

  Art/Creative Director across key clients: • BP • AA Smartfuel • Yealands • Auckland Zoo • Nib • AA Insurance • Magners • Craigs Investment Partners Art/Creative Director across key clients: • BP • AA Smartfuel • Yealands • Auckland Zoo • Nib • AA Insurance • Magners • Craigs Investment Partners



Camp Cloon

• New Zealand
• Retail

• Co-Founder

  • Apr 2015 - Jun 2018

  We saw an opportunity to take a bite out of the $4.2b pet market by creating a unique brand and product range that resonates with discerning dog owners. In a span of just a few years, with minimal start-up budget, we’ve organically grown Camp Cloon into an international brand, selling in over 15 countries — stocking at pet stores from New York to Japan. Notably, as an eCommerce-focused venture, Shopify featured Camp Cloon as a “one to watch” success story. We saw an opportunity to take a bite out of the $4.2b pet market by creating a unique brand and product range that resonates with discerning dog owners. In a span of just a few years, with minimal start-up budget, we’ve organically grown Camp Cloon into an international brand, selling in over 15 countries — stocking at pet stores from New York to Japan. Notably, as an eCommerce-focused venture, Shopify featured Camp Cloon as a “one to watch” success story.



.99 (Clemenger BBDO)

• Senior Creative

  • Mar 2013 - Mar 2015

  As an Art Director I worked across all channels and platforms from for some of New Zealand's biggest brands including New World, Farmers, Tower Insurance and Mazda producing successful, award-wining campaigns.My roles:— Creative concepting— TVC, print and digital art direction— Client and pitch presentations— Overseeing design and production — Digital and creative strategy— Storyboard illustration— User experience strategy

• Senior Digital Designer

  • Jul 2011 - Mar 2013

  Working closely with creatives and digital developers, I designed both brand and campaign websites, apps and interactive display advertising for leading brands including Air New Zealand, Westpac, Vodafone, Farmers, BP, New World and Mazda.My roles:— Digital design— Concept illustration— Art direction— Client presentations— User experience design

• Digital Designer

  • Jan 2011 - Sep 2011

  As a digital designer, I created digital executions of retail campaigns which included micro-sites, display advertising and social media applications for key accounts such as Air New Zealand, New World, Mazda and Farmers.My roles:— Digital design— Digital execution of campaigns— Concept illustration



henderson bas kohn (MDC Partners)

• Intermediate Digital Designer

  • Jan 2009 - Sep 2010

  This role encompassed both creative concepting and digital design for projects ranging from campaign websites, Facebook applications and interactive display advertising for various brands including Nestlé, Coke, Mercedes Benz, Kraft Canada and Nintendo.My roles:— Digital design— Creative concepting— Concept illustration— Presenting concepts to clients— Branding design

• Junior Digital Designer

  • Oct 2008 - May 2010

  As a junior digital designer at Canada's most awarded digital advertising agency, I was able to learn from some of the most talented people I have ever met - producing digital design work across all their accounts which included Nintendo, Coke, Mercedes Benz, Dr. Oetker, Kraft and Tim Hortons.My roles:— Digital design — Production design— Flash animation



Arcade Agency Inc.

• Advertising Services
• 1 - 100 Employee

• Design Intern

  • Jun 2008 - Jul 2008

  I had the opportunity to learn and work at the incredibly creative Arcade. As an agency that specialises in creative branding and experience campaigns for brands like Nike, HBC and the Olympics, it was an amazing experience to be able to contribute to brainstorms, design and work alongside the other creatives on a selection of projects. My roles: — Creative concepting and designing for a MySpace interactive pop-up store — Designing and building the Arcade agency blog — Rebranding the Toronto Knights Hockey team