Ruth Bowerman

Media Executive at The IRONMAN Group Oceania
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Location
Auckland, New Zealand, NZ

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Experience

    • Australia
    • Spectator Sports
    • 1 - 100 Employee
    • Media Executive
      • Sep 2021 - Present
    • New Zealand
    • Spectator Sports
    • 1 - 100 Employee
    • Events & Marketing Coordinator
      • Apr 2021 - Sep 2021

    • Interim Communications Manager
      • May 2021 - Aug 2021

    • Communications & Marketing Coordinator
      • Sep 2020 - Mar 2021

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Public Relations Manager
      • Mar 2021 - Sep 2021
    • United Kingdom
    • Travel Arrangements
    • 1 - 100 Employee
    • Account Manager
      • Mar 2018 - Nov 2019

      In this role, I managed Account Executives and served as an Account Lead for a number of clients including England Rugby, England Hockey, London FA, TRX, and Mizuno. I orchestrated media events, including on-the-day talent management, created press materials, and supervised the end-to-end campaign and project management activities. I also crafted social media and PR schemes in addition to drafting briefs for external firms, and administering crisis communication systems.Some key achievements include:• Spearheading media outreach for London FA’s successful London Leopards campaign, a four-year project targeted at obtaining 1K seven to eleven aged girls as well as 100 new female coaches across London.- Receiving extensive media coverage from BBC London, ITV London, Evening Standard, and The Guardian after launching campaign at Wembley. - Contributing towards quadrupling London FA’s year one procurement of coaching applications with total of 105 candidates. Show less

    • Junior Account Manager
      • Oct 2017 - Mar 2018

      Managing several key accounts including British Rowing, England Hockey, London FA, Premiership Rugby, The Climbing Hangar, Women’s Sport Trust

    • Senior Account Executive
      • Mar 2017 - Sep 2017

      In this role I coordinated the daily media relation operations, influencer engagement activities, and social media content calendars. I proffered PR support on various client portfolios including England Athletics, The Gym Group, Les Mills, British Rowing, and Wattbike.Some key achievements include:• Winning the CIPR Gold Award for our RunTogether campaign with England Athletics.- Collaborating on the execution of England Athletics' RunTogether campaign with a registration target of 6K participants which sought to promote regular running habits in adults, specifically women.- Producing media coverage of 119 pieces, 351M opportunities to reach audiences as well as a total of 24.5K sign-ups. Show less

    • Account Executive
      • Jun 2016 - Mar 2017

      Delivering PR support to a portfolio of clients including England Athletics, England Rugby, Les Mills, Life Fitness, The Gym Group.

    • United Kingdom
    • Research Services
    • 1 - 100 Employee
    • Events Marketing Intern
      • Jan 2016 - May 2016
    • United Kingdom
    • Graphic Design
    • 1 - 100 Employee
    • Social Media Intern
      • Nov 2015 - Dec 2015
    • Event Coordinator
      • Jun 2015 - Sep 2015
    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Student
      • Sep 2012 - Jun 2015

      2:1 achieved in BA History & Politics 2:1 achieved in BA History & Politics

Education

  • University of Exeter
    Bachelor’s Degree, History and Politics
    2012 - 2015
  • St. Crispins School, Wokingham
    2005 - 2012

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