Experience

2DOT4 DIAMONDS LLC

• United Arab Emirates
• Wholesale Luxury Goods and Jewelry
• 1 - 100 Employee

• CO-CEO

  • Mar 2022 - Present

  DIAMOND INCUBATORS We set the pace to raise standards. Innovation means building a strong ecosystem and investing in people. We gather diverse savvy individuals from the industry stakeholders, fostering collective emulation, around one strong vision. 2DOT4 is a manufacturer of Lab-grown (Cultured) Diamonds with state-of-the-art technologies developed in-house. 2DOT4 is the first company to bring these high-tech processes in the GCC's and develop the market for such products. These new technologies allows for the creation of high-quality ‘above ground’ and ‘as-grown’ diamonds for both industrial and traditional jewelry purposes. 2DOT4 develops its manufacture within ethical, sustainable and innovative mindset. 2DOT4 develops its own CVD Reactors with an in-house technology and assembly chain. Our reactors are built to grow top quality diamonds which won’t need any post-treatment and will be offered globally.



- Coldmountain FZ LLC

• Independent Advisor

  • Oct 2019 - Present

  The purpose is to serve as a compass for companies with focus on end-consumer or guests, to build, structure, expand, develop their business, beyond global boundaries. The purpose is to serve as a compass for companies with focus on end-consumer or guests, to build, structure, expand, develop their business, beyond global boundaries.



ATUNYA Performance

• Sweden
• Spectator Sports
• 1 - 100 Employee

• Senior Advisor

  • Feb 2022 - Present

  A performance brand providing high-quality training apparel for men, always made using the best sustainable methods A performance brand providing high-quality training apparel for men, always made using the best sustainable methods



Trendhim

• Denmark
• Retail
• 1 - 100 Employee

• Member of the Board

  • Aug 2020 - Present

  OUR PURPOSE Men’s accessories are not about dressing up for special occasions, nor are they reserved for a specific group of men. It’s not about gimmicks or necessarily looking good. It’s about expressing what makes you your own, and one way to do that is through the smaller things you wear, accessories. We want to help every man be his own. WHAT WE DO Trendhim designs accessories for men and sells directly to consumers online. With 6,000 products and 13 house brands, we help customers in 40 countries and 18 languages. We're a fast-growing E-commerce company. In the last 5 years, we've grown from 3 to 60 employees and won prizes for our growth. In 2017, we were nominated the 10th fastest growing company in Denmark. Everything is run from our office and warehouse in Horsens, Denmark. You can read more about our vision, DNA, history and culture at https://career.trendhim.com/our-dna



SWATI Cosmetics

• Sweden
• Personal Care Product Manufacturing
• 1 - 100 Employee

• COO & Global President

  • Nov 2020 - Jun 2021

  SWATI is a Swedish beauty brand, developing innovative cosmetic products that allow people to express their own kind of beauty. The company was founded by Vishal Nanda and Swati Verma with offices in Stockholm and Dubai. SWATI products are exclusively sold through authorized dealers and on the brand website (www.swati.com) SWATI is a Swedish beauty brand, developing innovative cosmetic products that allow people to express their own kind of beauty. The company was founded by Vishal Nanda and Swati Verma with offices in Stockholm and Dubai. SWATI products are exclusively sold through authorized dealers and on the brand website (www.swati.com)



Daniel Wellington

• Sweden
• Retail Luxury Goods and Jewelry
• 300 - 400 Employee

• Executive Member of the Board & Strategic Advisor

  • Mar 2019 - Oct 2019

• CEO

  • Nov 2014 - Mar 2019

  The Swedish brand Daniel Wellington is one of the fastest growing companies in the world within the watch & jewelry industry, and have since its inception in 2011, sold millions of watches in 190+ countries.Together we engage the world!



Boomerang

• United States
• Musicians
• 1 - 100 Employee

• CEO

  • Mar 2010 - Oct 2014

  Boomerang is a Scandinavian fashion brand with a clear and distinct sense. We believe that the great lies in the simple. And the timeless stands of temporary trends. Our products are inspired by the Swedish archipelago and of nature's eternal cycle. In this way, a sweater feel as right today as when it was purchased long ago, or a jacket fit you just as well yesterday as tomorrow. For this to work requires quality care and an unerring eye for details. Therefore, we work constantly to refine our work and become even stronger in our vision. Bearing of our philosophy is the Boomerang Effect, a recycling system where we take advantage as much as possible of the garments and use the materials again. In this way we are helping to save the earth's resources and create a fashion that is both long-term and current.



Polarn O. Pyret AB

• CEO

  • May 2008 - Feb 2010

  Polarn O. Pyret is a fully integrated brand for baby, children’s and maternity wear, with products that are designed, produced and distributed through proprietary stores and franchise stores in Sweden and abroad. Since its inception in 1976, Polarn O. Pyret has established itself as the leading brand and store concept for children’s clothing in the quality segment of the Swedish market and its clothing is famous for its high quality, functionality and design. In Sweden, Polarn O. Pyret currently distributes its products through proprietary stores or franchise stores. Polarn O. Pyret began its international expansion in 2003 by opening operations in Norway. The company does not operate any proprietary stores abroad but expands through a franchise model, in which a master franchisee receives the exclusive rights to establish Polarn O. Pyret stores in a specific market.



Department & Stores Europe AB

• CEO

  • Aug 2003 - Feb 2008

  As CEO for DSE, my instruction was to ensure profitable growth and concept development in order for us to be able to attract both international and national brands to our distribution platform. Also, I have been responsible for developing and implementing our business model where we enter a close supplier relationship through a partner agreement that also results in lowered capital tied up for us. Under my time as CEO, DSE operations grew from 3 departments at NK Stockholm to 93 departments in 4 department stores and 1 outlet in 3 countries, (Sweden, Norway and Denmark).


RNB Retail and Brands AB
• Sweden
• Buying Director

  • 2001 - Sep 2003