Global Head of Sales Operations

• Jul 2023 - Present

Sales Manager | North America

• Apr 2022 - Jul 2023

Career Advisor

• Apr 2023 - Present

Senior Manager, Inside Sales

• Feb 2022 - Apr 2022

Manager, Inside Sales | Franchise

• Apr 2021 - Feb 2022

Led the transition from separate acquisition and upsell/renewal teams to one cohesive full life cycle sales team. - Responsible for customer growth and retention through acquiring new logos, up selling, and retaining existing customers. - Collaboration with sales enablement to create new full life cycle sales playbook and training materials.

Manager, Dealer Relations

• Jul 2020 - Mar 2021

Responsible for all sales management functions on 50% of our paying Inside Franchise customer base. - Team responsible for upsell, cross sell, and expansion opportunities. - Improved net dollar retention and reduced churn. - Primary stakeholder with sales operations - Increased quota attainment from 25% up to 130% within 6 month.

Manager, Digital Marketing Sales

• Jul 2019 - Jun 2020

Spearheaded launch and sales enablement training for new digital marketing product suite. - Partnered with Digital Consultant team to launch prospecting efforts through Alpha and Beta testing phases. - Tracked performance metrics, customer insights, and competitive insights to enable our go to market messaging and strategy - Launched RPM go to market with overlay sales team responsible for selling and then training internal selling teams - Collaborated with Sales Enablement to… Show more Spearheaded launch and sales enablement training for new digital marketing product suite. - Partnered with Digital Consultant team to launch prospecting efforts through Alpha and Beta testing phases. - Tracked performance metrics, customer insights, and competitive insights to enable our go to market messaging and strategy - Launched RPM go to market with overlay sales team responsible for selling and then training internal selling teams - Collaborated with Sales Enablement to create internal training content. - Partnered with marketing to create effective messaging. - Partnered with pricing team to create effective pricing models

Sales Manager | SEM Plus

• Oct 2018 - Jun 2019

Led acquisition efforts for a net new rip and replace digital advertising platform. - Product helped reduce cost per click by over 20% compared to our average competitor. - Active role in conducting webinars, attending events, and building content utilized to drive inbound leads. - Launched SDR/BDR role and developed biz dev motion to qualify inbound requests and identify new opportunities for selling team. - Inspired SEM Lite product to fill gap and align with SMB clients - ~… Show more Led acquisition efforts for a net new rip and replace digital advertising platform. - Product helped reduce cost per click by over 20% compared to our average competitor. - Active role in conducting webinars, attending events, and building content utilized to drive inbound leads. - Launched SDR/BDR role and developed biz dev motion to qualify inbound requests and identify new opportunities for selling team. - Inspired SEM Lite product to fill gap and align with SMB clients - ~ 400 new loyal clients - 1.3 MM in monthly recurring ad spend - 400k in monthly recurring management fees

Team Lead | SEM Plus

• Jun 2018 - Sep 2018

Spear headed the expansion of our paid search overlay sales team. - Doubled headcount - Partnered with marketing to establish best practices and messaging. - Established benchmark performance metrics and identified key indicators for advertising budget allocation for our clients.

Account Executive | SEM Plus

• Jul 2017 - Jun 2018

Giving dealers access to our internal advertising platform. Aligning digital advertising with sales goals to reduce cost per sale.

Dealer Account Executive

• Apr 2016 - Jul 2017

Helping dealer partners improve their turn rate on pre-owned inventory.

Corporate Sales Trainer & Recruiter

• Jan 2014 - Apr 2016

Bernardi for Now, Bernardi for Life... I love this group, the owner, the CEO, AND every employee. Top Notch organization! Member of Carney Management Company Recruiting: - Spearheaded recruiting for front end sales positions across 7 rooftops within the Bernardi Automotive Group. - Decreased cost/hire by renegotiating and reinvesting our recruiting budget (300% improvement. Thanks Indeed.com) Sales Training: - Created and implemented the Bernardi Sales… Show more Bernardi for Now, Bernardi for Life... I love this group, the owner, the CEO, AND every employee. Top Notch organization! Member of Carney Management Company Recruiting: - Spearheaded recruiting for front end sales positions across 7 rooftops within the Bernardi Automotive Group. - Decreased cost/hire by renegotiating and reinvesting our recruiting budget (300% improvement. Thanks Indeed.com) Sales Training: - Created and implemented the Bernardi Sales Training process. - Traditional and Negotiation-free sales processes and road to the sale (staging) - Systems training: CRM, desking, and inventory management systems. - Performance coaching Project Management: - Facilitated Transition to Negotiation Free selling for 2 stores. - Admin and training during transition from AAX to vAuto and ELeads to Vin Solutions. - Consulted in advertising decisions for whole group. - Decreased Advertising costs by 20% while maintaining and improving sales Year over year Show less Bernardi for Now, Bernardi for Life... I love this group, the owner, the CEO, AND every employee. Top Notch organization! Member of Carney Management Company Recruiting: - Spearheaded recruiting for front end sales positions across 7 rooftops within the Bernardi Automotive Group. - Decreased cost/hire by renegotiating and reinvesting our recruiting budget (300% improvement. Thanks Indeed.com) Sales Training: - Created and implemented the Bernardi Sales… Show more Bernardi for Now, Bernardi for Life... I love this group, the owner, the CEO, AND every employee. Top Notch organization! Member of Carney Management Company Recruiting: - Spearheaded recruiting for front end sales positions across 7 rooftops within the Bernardi Automotive Group. - Decreased cost/hire by renegotiating and reinvesting our recruiting budget (300% improvement. Thanks Indeed.com) Sales Training: - Created and implemented the Bernardi Sales Training process. - Traditional and Negotiation-free sales processes and road to the sale (staging) - Systems training: CRM, desking, and inventory management systems. - Performance coaching Project Management: - Facilitated Transition to Negotiation Free selling for 2 stores. - Admin and training during transition from AAX to vAuto and ELeads to Vin Solutions. - Consulted in advertising decisions for whole group. - Decreased Advertising costs by 20% while maintaining and improving sales Year over year Show less

East Region BDC Trainer

• 2010 - Jan 2014

Interviewing, Hiring, and Training for Group 1 Automotive Eastern Regional Business Development Center (46 stores). - Implementation and retail training on the utilization of ADP Drive, CRM, and Desking throughout the East Region. - Designed/programmed automated workflows as well as messaging for existing customers and prospects aligned with our sales process to maximize efficiency. - Programmed permissions, Dashboards views, and workflows for all personnel types across 46 automotive… Show more Interviewing, Hiring, and Training for Group 1 Automotive Eastern Regional Business Development Center (46 stores). - Implementation and retail training on the utilization of ADP Drive, CRM, and Desking throughout the East Region. - Designed/programmed automated workflows as well as messaging for existing customers and prospects aligned with our sales process to maximize efficiency. - Programmed permissions, Dashboards views, and workflows for all personnel types across 46 automotive rooftops.

BDC Team Leader

• Jul 2007 - Feb 2010

Manage and train a team of sales people in the conversion of prospects to appointments for a number of dealerships throughout the east coast. These dealerships ranged in make starting with Honda and Nissan and then progressing to BMW, Mercedes, Audi, and Porsche.