Rebecca Tydeman

Account Manager at KINC
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Location
UK

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Experience

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager
      • Jun 2022 - Present
    • United Kingdom
    • Retail
    • 1 - 100 Employee
    • PR Executive
      • Nov 2021 - Feb 2022

      Supporting the creation and implementation of the global Lovehoney PR strategy (EMEA, APAC and NA markets) Managing and maintaining 'pulses' activity across all appropriate territories and their agencies, ensuring targets and KPIs are being met Collaborating with cross-company teams (SEO, Social, Insight and Campaign etc.) to execute integrated marketing communication campaigns Supporting the creation and implementation of the global Lovehoney PR strategy (EMEA, APAC and NA markets) Managing and maintaining 'pulses' activity across all appropriate territories and their agencies, ensuring targets and KPIs are being met Collaborating with cross-company teams (SEO, Social, Insight and Campaign etc.) to execute integrated marketing communication campaigns

    • United Kingdom
    • Retail
    • 1 - 100 Employee
    • Public Relations Consultant
      • Oct 2021 - Nov 2021

      Media Relations lead - event support and attendance, reactive and proactive writing and pitching across national and lifestyle media for earned coverage Collaborating with the wider Marketing team to align PR priorities to wider commercial and business objectives for both seasonal moments for the brand, as well as popular all year round products Media Relations lead - event support and attendance, reactive and proactive writing and pitching across national and lifestyle media for earned coverage Collaborating with the wider Marketing team to align PR priorities to wider commercial and business objectives for both seasonal moments for the brand, as well as popular all year round products

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Sep 2020 - Sep 2021

      Day to day client contact for household food and drink brands including: YAZOO, Häagen-Dazs, Old El Paso, Mentos, Fruittella, Smint and Chupa Chups. Responsible for the Account Executive team and confident copywriter across all brands and accounts, producing varying creative channel/industry appropriate copy such as feature copy, trade and consumer press releases. Contributor to Mercieca marketing through social media content creation inc. blog posts to drive engagement and business developmentTalent relations experience, including outreach, negotiation, content and relationship management with both larger scale celebrities and micro influencersSkilled commercial negotiator, leveraging relationships to secure impressive added value to annual media advertising strategies Show less

    • Account Executive
      • Oct 2018 - Sep 2020

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Hospitality PR Intern
      • Jun 2018 - Aug 2018

      Exposure to consumer PR with a focus on food and hospitality brands. National and lifestyle consumer media relations inc. sending samples and media gifts to press and involved in streamlining account strategies by applying established media landscape knowledge Exposure to consumer PR with a focus on food and hospitality brands. National and lifestyle consumer media relations inc. sending samples and media gifts to press and involved in streamlining account strategies by applying established media landscape knowledge

    • Account Executive
      • Nov 2017 - Jun 2018

      Created an extensive crisis analysis presentation including media and reputation sentiment monitoring for the Board of UK's leading events and exhibitions venue following major Manchester concert explosion in 2017Admin support such as booking regular travel, accommodation and activities for client and colleague parties of various sizes (from bookings for one to 50+) in English and PortugueseManaged compiling company forward planning document using monitoring skills across media and Parliament to inform external client strategies and internal new business drives Show less

    • Research and Admin Executive
      • Dec 2016 - Jun 2018

    • Office Adminstration Apprentice
      • Nov 2015 - Dec 2016

Education

  • Capital City Academy
    2008 - 2015

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