Rania Mekouar

Head of Web Affiliation at Adkomo
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Contact Information
us****@****om
(386) 825-5501
Location
Barcelona, Catalonia, Spain, ES
Languages
  • Arabic Native or bilingual proficiency
  • Français Native or bilingual proficiency
  • English Full professional proficiency
  • Espagnol Elementary proficiency

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Experience

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Head of Web Affiliation
      • Jan 2022 - Present

      Head of the 3 business units of the Web department at Akdomo: - Affiliation - Monetisation - Market place Head of the 3 business units of the Web department at Akdomo: - Affiliation - Monetisation - Market place

    • Spain
    • Internet Publishing
    • 1 - 100 Employee
    • Senior Account manager
      • Jan 2019 - Dec 2021

      -Head of the French market. - Database and affiliation management of campaigns - Analysis of sent campaigns, monitoring user reactivity and financial results. - Assuring a monthly margin target. - Executing planned shipments by applying the various KPIs. - Building a network of partners and customers. - Prospecting for new business opportunities and attending business events. - Configuring shipments on different routing tools. - Managing the statistics platform. - Billing. Show less

    • Spain
    • Advertising Services
    • 1 - 100 Employee
    • Affiliate Manager
      • Sep 2018 - Feb 2019

      • Database management including selection, planning of emailing campaigns • Analysis of sent campaigns, monitoring user reactivity and financial results • Sales management including negotiating prices and payment models with existing and new partners • Reporting financial administration, generating income reports and keeping track of the invoicing process • Monthly reporting of revenues to management • Database management including selection, planning of emailing campaigns • Analysis of sent campaigns, monitoring user reactivity and financial results • Sales management including negotiating prices and payment models with existing and new partners • Reporting financial administration, generating income reports and keeping track of the invoicing process • Monthly reporting of revenues to management

    • France
    • Advertising Services
    • 700 & Above Employee
    • In charge of Marketing research
      • Jun 2016 - Jan 2017

      In charge of the new VIP program: a customer loyalty program. -Proposal of loyalty actions and daily monitoring of the application of these actions by sales representatives - Regular follow-up on all clients of the V.I.P program using the CRM. - Preparation of the communication plan and actions of the VIP program for the next 6 months. - Creation and implementation of internal communication tools for sales representatives: newsletters, e- mailings, posters, etc. - Assisting in the planning of corporate seminars for employees. Show less

    • United Kingdom
    • Construction
    • Marketing assistant
      • May 2015 - Jul 2015

      Development of a marketing plan for the deployment of the company. -Prospecting for B2B customers. -Internal and external communication (social networks, e-mailings, ...) - Market research and competitive intelligence. - Accompaniment during commercial visits. -Proposition and development of new communication tools. Development of a marketing plan for the deployment of the company. -Prospecting for B2B customers. -Internal and external communication (social networks, e-mailings, ...) - Market research and competitive intelligence. - Accompaniment during commercial visits. -Proposition and development of new communication tools.

    • France
    • Environmental Services
    • 700 & Above Employee
    • Marketing assistant
      • Oct 2013 - Jun 2014

      Assisting in the development of the new project "Redal info" -Preparation of communication plans for the new project “Redal info”. - Conducting a customer satisfaction survey. -Following and reporting on the progress of the project. -Participation in the realization of the annual report of the company. Assisting in the development of the new project "Redal info" -Preparation of communication plans for the new project “Redal info”. - Conducting a customer satisfaction survey. -Following and reporting on the progress of the project. -Participation in the realization of the annual report of the company.

    • Marketing internship
      • Jan 2013 - Mar 2013

      -Participation in the market research carried out on the various competitors in the telecommunications sector. -Participation in the market research carried out on the various competitors in the telecommunications sector.

Education

  • ESEI International Business School Barcelona
    Master's in Digital Entrepreneurship
    2018 - 2020
  • Ecole supérieure de Commerce de Rennes
    Master in International marketing in luxury and brand management
    2015 - 2017
  • Universite Internationale de Rabat
    International bachelor program in management, Marketing / gestion du marketing, général
    2012 - 2015
  • Lycée technique et commercial
    Baccalauréat, Sciences économiques
    2011 - 2012

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