Experience

Strikerz Inc.
• Cyprus
• Computer Games
• 100 - 200 Employee
• SMM Lead

  • Sep 2022 - Present


Wargaming

• Cyprus
• Computer Games
• 700 & Above Employee

• • Feb 2020 - Jun 2022

  • Led and mentored a team of SMM manager, Designer, Marketing analyst, UA manager: trained the SMM manager from Junior to Middle lvl, supervised and planned a team's work, set individual KPIs, trained the UA manager how to write a proper text for Paid campaigns and show results in the report, inspired and supported a team.• Developed and implemented SMM strategies for a various official products: made a competitive analysis and researched the audience portrait, set goals and objectives, defined KPIs, prepared content-strategy and media-plan. • Managed and oversaw Social Media Content for World of Tanks PC, World of Tanks Blitz, World of Warships Blitz, World of Tanks Console, Wargaming, Tanker Day Event in VKontakte, OK, Facebook, Instagram, Tik Tok, Twitter, Youtube Community Tab: ERR increased by 30% in average.• Prepared creative ideas for Social Media contests and activities: IG storytelling stories to announce a new game event, different contests to engage, fun and retain followers.• Launched and managed Paid campaigns for Acquisition, Winback, Reach, Growth: prepared media-plan, ad texts, ad banners and reports.• Executed SMM reports for various products: the detailed doc with comments, recommendations and benchmarks.• Executed Custom reports: audience portrait, competitive analysis, campaign analysis, tone of voice.• Monitored the industry for changing trends in SMM practices.• Prepared, updated SMM team's playbook and enlarged the team's portfolio in 3 times. Show less

• • Apr 2018 - Feb 2020

  • Led and mentored a team of SMM manager, Designer, Marketing analyst: supervised and planned a team's work, set individual KPIs, inspired and supported a team.• Developed and implemented SMM strategies for a various official products: made a competitive analysis and researched the audience portrait, set goals and objectives, defined KPIs, prepared content-strategy and media-plan.• Managed and oversaw Social Media Content for World of Tanks PC, World of Tanks Console, World of Warships Blitz, Wargaming, Tanker Day Event in VKontakte, OK, Facebook, Instagram, Twitter.• Prepared creative ideas for Social Media contests and activities: different posts to engage, fun and retain followers.• Launched and managed Paid campaigns for Acquisition, Winback, Reach, Growth: prepared media-plan, ad texts, ad banners and reports.• Executed SMM reports for various products: the detailed doc with comments, recommendations and benchmarks.• Executed Custom reports: audience portrait, competitive analysis, campaign analysis, tone of voice.• Monitored the industry for changing trend in SMM practices. Show less

• • Feb 2017 - Apr 2018

  • Launched and managed seeding campaigns in VK.• Executed SMM reports for various projects.• Managed promo-projects for World of Tanks PC.



ARTOX media

• Russian Federation
• Technology, Information and Internet
• 100 - 200 Employee

• • Jan 2016 - Feb 2017

  • Led and mentored a team of SMM managers.• Developed and updated the SMM service list.• Developed and implemented SMM Strategies, prepared ideas for engaging mechanics and special projects: Winner of the Brand of the Year Award (2017) in the "Brand Leader in Social Networks" nomination.• Executed Competitive analysis.• Prepared Media and Budget plans.• Launched and managed a regular digital magazine "Digital Review" and SMM rating of Belarusian brands.

• • Sep 2015 - Jan 2016

  • Led a team of SMM managers.• Developed and implemented SMM Strategies, prepared ideas for engaging mechanics and special projects.• Managed and oversaw Social Media Content. • Executed Competitive analysis.• Prepared Media Plans.• Executed SMM reports for various projects.

• • Mar 2014 - Sep 2015

  • Developed and implemented SMM Strategies, prepared ideas for engaging mechanics and special projects.• Managed and oversaw Social Media Content. • Executed Competitive analysis.• Prepared Media Plans.• Executed SMM reports for various projects.• Executed Account management.

• • Aug 2013 - Mar 2014

  • Managed and oversaw Social Media Content. • Prepared ideas for engaging mechanics and special projects.• Executed Account management.• Executed SMM reports for various projects.



Autotrust

• Israel
• Motor Vehicle Manufacturing

• Marketing Manager

  • Feb 2012 - Jul 2013

  • Executed a Marketing strategy for a long and short terms. • Prepared creative ideas for marketing projects. • Prepared Media plans. • Executed a Marketing strategy for a long and short terms. • Prepared creative ideas for marketing projects. • Prepared Media plans.