Mary Datcher

Vice President Communications at APS & Associates
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Location
Greater Chicago Area

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Vice President Communications
      • May 2023 - Present
    • Founder/Principal
      • 1992 - Present

      Provide consultation in the areas of brand marketing, political consultation, crisis management, editorial, and communications development. Produce cutting-edge entertainment-driven concepts and events for clients. Our experience includes field marketing development, execution, music production company consultation, brand concepts, talent and venue booking, event production, sponsorship procurement, and artist management. Founder of the Global Mixx Music & Film Forum. Provide consultation in the areas of brand marketing, political consultation, crisis management, editorial, and communications development. Produce cutting-edge entertainment-driven concepts and events for clients. Our experience includes field marketing development, execution, music production company consultation, brand concepts, talent and venue booking, event production, sponsorship procurement, and artist management. Founder of the Global Mixx Music & Film Forum.

    • United States
    • Legislative Offices
    • 700 & Above Employee
    • District Director
      • Apr 2020 - May 2023

      District Director for Congressman Jonathan L. Jackson who represents the 1st Congressional District of Illinois. District Director for Congressman Jonathan L. Jackson who represents the 1st Congressional District of Illinois.

    • Senior Staff Writer/Arts & Entertainment Editor
      • Jan 2015 - Mar 2018

      Handles weekly stories covering local politics, community affairs, lifestyle and entertainment features for the Chicago Defender and CD Magazine. The oldest African American newspaper in the U.S. www.chicagodefender.com

    • Managing Editor
      • Jan 2015 - Mar 2018

    • Interim Managing Editor
      • Apr 2014 - Dec 2014

      Manage new and current special projects for the newspaper while building brand awareness. Extend the publication's presence in the Chicago Greater West Side community through aggressive lifestyle marketing partnerships and increase circulations through traditional methods. Oversee digital and social media coverage and cross marketing efforts with key partners. Work closely with the publisher and Chair for the National Newspaper Publishers Association Foundation on developing programming for journalism and broadcast students. Windy City Word is a member of the National Newspapers Publishers Association and Black Press of America. Show less

    • Managing Editor
      • Jan 2015 - Mar 2018
    • Executive Producer
      • Jan 2012 - Jun 2012

      The G Spot Radio Show provides another avenue for small businesses and corporate brands to touch hip and active radio listeners. The G Spot Radio Show is the only radio program in Chicago that provides an exciting discussion that covers everything from lifestyle, culture, politics, sports and a great musical platform for both Major and Indie R&B and Soul music. The show’s hosts include music industry pioneer and trailblazer, George Daniels and co-host, entertainment blog Queen, Caryn Lee. Both George and Caryn will bring a wealth of knowledge and exciting commentary of today’s social and lifestyle topics for Chicago and Northwest Indiana radio listeners. The G Spot Radio Show is a independent radio program which allows us to control the content and creative direction of our show thus allowing our advertisers, special guests and recording artists to finally have a home to spread their message in a positive light! Every week the show will have great guests, music and some of Chicago’s best contributors giving listeners their top picks in restaurants, movies, concerts, and fashion along with political commentary in local and federal government. We will cover it ALL. For more information on how to advertise your business, brand or premiere your music on the hottest new radio show in Chicago. To book musical guests, public officials, celebrities, authors, actors and tastemakers. Contact: On the Street Promotions & Marketing Email: info@onthestreetpromo.com Show less

    • United States
    • Financial Services
    • Urban and Entertainment Director
      • 1997 - 2000

      • Instrumental in bringing on $18 million in annual billable clients including Salem (RJR), Coca Cola, M&M Mars, Nike and Oldsmobile. • Developed and executed national Nike brand field programs that was highlighted in Brand Week • Co-designed the highest attended tour during my position, Salem Green Ball events in 5 major markets. Identified and managed execution of Salem’s Emerging Artist program that engaged high profile industry leaders from the fashion, music, and art world. • Worked closely with the agency’s executive management on soliciting and developing new business opportunities that brought in consistent revenue. • Integral part for developing field marketing programs for clients such as Salem (RJR Reynolds), Coca Cola, Oldsmobile, M&M Mars and Nike. • Contributed to developing and introduced the first field marketing program for billion dollar company, Coca Cola USA in New York and Los Angeles markets. • Assisted in integrating the agency’s capabilities to produce and bring multi-cultural business into the company. • Managed major brand tours which featured Jill Scott, The Roots, Common, Teena Marie, King Britt, DJ Jazzy Jeff among key talent. • Worked closely on new business development for the agency and account executives. Show less

    • United States
    • Retail
    • Operations & Marketing Manager
      • Jun 1992 - Oct 1995

      Managed the #1 Independent Urban store in the Midwest. Worked closely with the proprietor/owner on implementing marketing programs to increase sales volumes and consumer loyalty. Set-up community driven events that involved high profile recording artists i.e. Janet Jackson, R.Kelly, Toni Braxton, Redman, N’Sync, etc. Co-founded the NUIR (National United Independent Retail Coalition) Managed the #1 Independent Urban store in the Midwest. Worked closely with the proprietor/owner on implementing marketing programs to increase sales volumes and consumer loyalty. Set-up community driven events that involved high profile recording artists i.e. Janet Jackson, R.Kelly, Toni Braxton, Redman, N’Sync, etc. Co-founded the NUIR (National United Independent Retail Coalition)

    • Music
    • 200 - 300 Employee
    • Southwest Regional Promotions Manager
      • Aug 1991 - May 1992

      Responsible for commercial & college radio airplay for all of Def Jam & Rush Associated artists. Communicated daily with radio stations and the company New York home office. Implemented on-air promotions with both retail & radio to promote Def Jam artists and programs i.e. Def Jam Comedy and Phat Farm Clothing. Responsible for commercial & college radio airplay for all of Def Jam & Rush Associated artists. Communicated daily with radio stations and the company New York home office. Implemented on-air promotions with both retail & radio to promote Def Jam artists and programs i.e. Def Jam Comedy and Phat Farm Clothing.

    • United States
    • Musicians
    • 1 - 100 Employee
    • Midwest Project Development Manager
      • Sep 1990 - Jun 1991

      Responsible for all Urban Retail marketing for Universal distributed record labels. Performed sales and chart tracking for the following record labels: MCA Records, Geffen Records, GRP Records and Motown Records. Worked closely with independent record stores throughout the Midwest in developing successful consumer driven programs. Responsible for all Urban Retail marketing for Universal distributed record labels. Performed sales and chart tracking for the following record labels: MCA Records, Geffen Records, GRP Records and Motown Records. Worked closely with independent record stores throughout the Midwest in developing successful consumer driven programs.

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