Experience

DNA Model Management
• United States
• Retail Apparel and Fashion
• 1 - 100 Employee
• Women’s Board

  • Feb 2021 - Present


R13

• United States
• Apparel & Fashion
• 1 - 100 Employee

• Public Relations Assistant

  • Apr 2019 - Feb 2021

  - Worked directly under the Senior Manager of Communications, the CEO and the Creative Director. - Oversaw all interns and training, along with collaborating with other assistants to achieve daily goals. - Created R13’s SS’20 and FW’20 Fashion Week seating chart with Karla Otto, complied RSVP reports daily, escorted valued guests, the Creative Director’s personal invitees and VIPs to their seats before the show, managed FW’20 show partnerships, and created pre and post-show press recaps. - Served as a key liaison for the PR team and maintained relationships with 400+ brand contacts. - Organized the editorial calendar regarding pull/return dates, stylist appointments, fittings, and events. - Created monthly online, social and editorial coverage reports to share with the entire company. Show less



3.1 Phillip Lim

• United States
• Retail Apparel and Fashion
• 100 - 200 Employee

• Fashion Week Press Freelancer

  • Jan 2019 - Apr 2019

  - Supported the department Director and Manager on all daily and long-term press efforts and tasks.- Coordinated and executing all domestic, regional and international 3.1 Phillip Lim's women’s editorial sample requests.- Assisted in execution of all seasonal press days, fashion week shows, and events to showcase new collections and promote the brand image. - Facilitated all celebrity and VIP dressing requests and special gifting projects. - Managed and coordinated the international logistics of Women's samples between the US and all 3.1 Phillip Lim offices in APAC and Europe. - Providing credit information and recording credit requests for samples confirmed for editorials. Show less

• PR Freelancer

  • May 2017 - Feb 2019

  - Provided support to the Press Coordinators in their daily activities including sample trafficking and celebrity dressing. - Maintained the 3.1 Phillip Lim press and archive closets and ensured an efficient returns process. - Compiled monthly print credit scans for department coordinator covering all categories. - Assisted with all Front of House duties for 3.1 Phillip Lim's Women's SS18, FW18, SS19 and FW19 runway shows including VIP car service, VIP fittings, and seating.



PR Consulting

• Morocco
• Public Relations and Communications Services

• PR Intern

  • Aug 2018 - Dec 2018

  - Provided support to the PR Managers in their daily activities including sample trafficking for clients, Gabriela Hearst, Adam Selman, J Brand and Trademark using Fashion GPS and Excel. - Tracked print and online press clippings for all clients Gabriela Hearst, Adam Selman, J Brand and Trademark. - Assisted with all Front of House duties for Gabriela Hearst’s store opening on Madison Avenue. - Provided support to the PR Managers in their daily activities including sample trafficking for clients, Gabriela Hearst, Adam Selman, J Brand and Trademark using Fashion GPS and Excel. - Tracked print and online press clippings for all clients Gabriela Hearst, Adam Selman, J Brand and Trademark. - Assisted with all Front of House duties for Gabriela Hearst’s store opening on Madison Avenue.



Zadig & Voltaire

• Retail Apparel and Fashion
• 700 & Above Employee

• Stylist

  • May 2018 - Aug 2018

  - Maintained close and trust worthy relationships with clients through personal shopping, giving my opinions on outfits, and catering to their time sensitive needs in person and on the phone. - Reached my personal sales goal of $57,000 in June and $40,000 in July for two consecutive months. - Maintained close and trust worthy relationships with clients through personal shopping, giving my opinions on outfits, and catering to their time sensitive needs in person and on the phone. - Reached my personal sales goal of $57,000 in June and $40,000 in July for two consecutive months.



Brandy Melville

• United States
• Apparel & Fashion
• 500 - 600 Employee

• Manager

  • Apr 2016 - May 2018

  - Created the schedule for my location with roughly 150 employees and handled new hire paperwork at the flagship location on Broadway. - Organized sales associates’ tasks, did store visuals, censored clothing, took inventory, handled day to day problems, opened and closed the store, and worked closely with the CEO on daily updates. - Created the schedule for my location with roughly 150 employees and handled new hire paperwork at the flagship location on Broadway. - Organized sales associates’ tasks, did store visuals, censored clothing, took inventory, handled day to day problems, opened and closed the store, and worked closely with the CEO on daily updates.