Nicola Wilcock

Front Of House Manager at BeWILDerwood Cheshire
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Contact Information
Location
Weston, England, United Kingdom, GB

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Experience

    • United Kingdom
    • Travel Arrangements
    • 1 - 100 Employee
    • Front Of House Manager
      • Feb 2021 - Present

    • United Kingdom
    • Museums, Historical Sites, and Zoos
    • 1 - 100 Employee
    • Commercial & Retail Manager
      • Apr 2019 - Feb 2021

    • United Kingdom
    • Hospitality
    • 1 - 100 Employee
    • Sales and Events Manager
      • Jan 2017 - Apr 2019

      Key Achievements:• Developed, introduced and executed wedding packages increasing revenue by 206% in 12 months.• Planned, developed and hosted the railway’s calendar of 18 different special events working to a variety of different budgets and forecasts.• Managing events with a capacity of up to 38,000 people.• Managing a team of 50 volunteers, including producing event briefings and rostering. Responsibilities:• Benchmark current event performance and develop future event strategies based on results;• Manage and delivering the railway’s wedding programme and private charters;• Analyse and review the ticket pricing policy against competitors;• Review and develop the fundraising strategy with key focus on current appeals;• Manage and recruit the volunteer base to support various events and bookings;• Assist with developing the retail offering to deliver growth.

    • United Kingdom
    • Truck Transportation
    • Visitor Experience & Marketing Manager
      • Mar 2014 - Jan 2017

      Key Achievements:• Planned and implemented a marketing strategy increasing visitor numbers by 9% over 2 years• Planned, developed and hosted the railway’s calendar of 8 different special events increasing revenue by 15% over 2 years. • Introduced and developed new initiatives to complement and improve the visitor experience, including Photography Days and Afternoon TeasResponsibilities:• Creating and implementing a marketing strategy on an annual basis;• Creating and distributing various promotional materials including leaflets, press releases and posters, ensuring the brand image is successfully delivered;• Updating and monitoring online promotional sites including the main website, social media and external websites;• Monitoring and analysing visitor numbers and, when required, adapting the marketing strategy based on findings and external influences;• Recruiting and managing a team of event staff;• Event planning, preparation and close down;• Managing the marketing budget.

    • Administration & Events Officer
      • Jul 2010 - Mar 2014

      Key Achievements:• After a successful work placement during university I was given a temporary position whilst I completed my degree. I was then given a permanent position within the company upon completion of my studies.• Successfully planned and hosted the first Family Fun Day event;• Liaised and organised an event for an external client and 200 of their employees;• Developed the gift shop’s retail strategy.Responsibilities:• Office and event administration;• Birthday Party Host for groups of 10-20 children;• Booking office clerk;• Providing excellent customer service;• Working as part of a team consisting of between 5 and 30 people;• Basic accounts training.

    • United Kingdom
    • Events Services
    • 500 - 600 Employee
    • Steward
      • May 2009 - Aug 2011

      Key Achievements:• Job enhancement working within the backstage area of an event liaising with VIPs• Completion of Unit 1 National Certificate for Door Supervisors Responsibilities:• Providing assistance and safety advice to customers;• Working as part of a varied team depending on the event;• Being aware of health and safety issues;• Providing excellent customer service in an arena and Premiership football stadium with capacities up to 47,700 people. Key Achievements:• Job enhancement working within the backstage area of an event liaising with VIPs• Completion of Unit 1 National Certificate for Door Supervisors Responsibilities:• Providing assistance and safety advice to customers;• Working as part of a varied team depending on the event;• Being aware of health and safety issues;• Providing excellent customer service in an arena and Premiership football stadium with capacities up to 47,700 people.

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Steward
      • May 2009 - May 2011

      Providing Festival Attendees with InformationProvide Assistance and Safety Advice to AttendeesWorking as Part of a Large Team Providing Festival Attendees with InformationProvide Assistance and Safety Advice to AttendeesWorking as Part of a Large Team

    • United Kingdom
    • Non-profit Organizations
    • 700 & Above Employee
    • Finance Co-Ordinator
      • 2010 - 2011

    • United Kingdom
    • Retail
    • Catering Assistant
      • Nov 2006 - Nov 2009

      Providing Excellent Customer ServiceWorking as Part of a TeamBeing Aware of Health, Safety and Hygiene Issues Providing Excellent Customer ServiceWorking as Part of a TeamBeing Aware of Health, Safety and Hygiene Issues

Education

  • The University of Huddersfield
    BA Hons, Event Management
    2008 - 2012
  • Pendleton College
    A Levels, Business Studies, Music Technology, Media Studies
    2006 - 2008
  • Bedford High School
    GCSE, Maths, English, Science & 5 Others
    2001 - 2006

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