Nicolás Labbé López
Export Manager Asia at Emiliana Organic Vineyards- Claim this Profile
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Bio
Experience
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Emiliana Organic Vineyards
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Chile
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Wine & Spirits
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1 - 100 Employee
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Export Manager Asia
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Feb 2022 - Present
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Export Manager Asia
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Feb 2020 - Feb 2022
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ARESTI CHILE WINE S.A.
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Chile
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Beverage Manufacturing
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1 - 100 Employee
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Export Manager Asia Pacific Market
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Jul 2017 - Oct 2019
Main markets Japan, South Korea and South East Asia with average of 7 Million USD exported annually; prices ranging from $25 to $400usd FOB. Ranked top 8 Chilean winery in Japan working directly with biggest national retail chain (AEON) with over 2000 supermarket and convenience stores. Development of sales and marketing promotional plans increased distribution to 200 new stores. Brand development efforts received award of most popular everyday brand in 2019 and increased sales of nationally recognised brand by 14%. Development of new wines and labels for specific market opportunities working together with internal departments and material suppliers. New client acquisition through market investigation and participation in International Wine Fairs such as Vinexpo Hong Kong. Hosting key trade experts and KOL in winery, importer and staff technical training and final consumer tasting events. Budget control of 70.000 USD; Market commercial plan development; Sale forecast creation and meeting quarterly sales goal targets. Show less
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Coca-Cola Andina
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Chile
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Food & Beverages
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700 & Above Employee
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Off-Trade Operational Experience Manager
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Feb 2016 - Oct 2016
Work closely with Key Account Managers (KAM) as well as National Supermarket chains and Market intelligence agencies to improve instore KPI´s and instore customer experience when purchasing Coca Cola products through analysis of supply chain breakages and implementation of solutions. Correct implementation of Trade Marketing campaigns, in stores from external suppliers. Administration of 3 external agencies with human resource of 800 chain re-stockers nationally, monthly invoice authorization of 480.000 USD and budget control. Key Account order processing and system analysis daily to improve supply chain operations. Show less
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Brand and Customer Service Manager
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May 2013 - Feb 2016
National B2B Logistics Company: National B2B Brand Development Plan Increased New Client service quotation by 22% In charge of 6 KAM with a total portfolio of 200 clients of various sizes. New client training to use WSP Logistical information platforms. Internal departments coordination and solving of everyday logistic problems Planning and development of Annual Regional Agency staff training event and workshops for external subsidiaries with 150 plus guests. National B2B Logistics Company: National B2B Brand Development Plan Increased New Client service quotation by 22% In charge of 6 KAM with a total portfolio of 200 clients of various sizes. New client training to use WSP Logistical information platforms. Internal departments coordination and solving of everyday logistic problems Planning and development of Annual Regional Agency staff training event and workshops for external subsidiaries with 150 plus guests.
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WSP Express
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Chile
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Freight and Package Transportation
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1 - 100 Employee
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Practical Work Experience – Marketing Department
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Mar 2013 - May 2013
National B2B Logistics Company: Corporate Image and Marketing Plan creation and implementation including Website creation with digital marketing agency, Company slogan, Corporate Vehicle Designs and Uniform. Sales team portfolio creation (Corporate presentation, Information pamphlets, pricelist design, corporate merchandising and VIP Client gifts.) Planification and coordination of corporate events including end of year party and anniversary with 350 guests (Annual Memoirs, Live Band, New Car giveaway, Lunch and Games) Show less
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Education
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Wine & Spirit Education Trust
Level 2 Certificate with Distinction, Level 2 -
Lincoln University (NZ)
Bachelor's degree, Business/Commerce, Major in Marketing -
Pontificia Universidad Católica de Chile
Diploma of Business & Administration -
Colegio Cordillera (Chilean Private School)
Primary and Secondary Education, School -
St Theresas School & St Patrick´s College, Wellington NZ
Primary and Secondary School