Okay, let’s tackle this. So Nancy Lew has a mix of skills in event management, marketing, and customer service. She’s based in Riverside, CA, which is a mid-sized city. Industry standards for event professionals in this area suggest a rate range of $25-$50 per hour. Considering her skills and experience, I’ll estimate her hourly rate to be around $40, which is at the higher end of the range. This is still a relatively conservative estimate, as some event professionals in larger cities or with more specialized skills can charge higher rates.