Experience

Albawardi Group Of Companies

• Saudi Arabia
• International Trade and Development
• 1 - 100 Employee

• Regional Manager

  • Apr 2019 - Present

  -Handling all Western Region Cities in Terms of Admin, Sales, HR, Inventory, Asset Management and other support services mainly in NEOM, TABUK, YANBU, JEDDAH, MADINAH, JIZAN AND KHAMIS-MUSHAIT and E-COMMERCE support.-Set up Sales & Inventory Targets based on history and market expectations.-Monitoring Branch, Brand & Salesmen Sales reporting results periodically to HQ by GEO Area.-Take brand ownership and provide the vision, mission, goals, and strategies to match up to the targets.-Lead creative development and create motivating stimulus to get targeted Market share. -Translate brand strategies into brand plans, brand positioning, go-to-market strategies and crystallize targeted consumers’ insights-Lead creative development and create motivating stimulus to get targeted Market share. -Establish performance specifications, cost and price parameters, market applications and sales estimates.-Measure and report performance of all marketing campaigns and assess against goals.-Coach, Lead and develop a proactive and dynamic Sales Force to get the best outcomes.-Monitor market trends, tactics, research consumer markets and competitors’ activities to identify opportunities and key issues.-Oversee marketing and advertising activities to ensure consistency with product line strategy Show less

• Country Brand Manager - Saudi Arabia

  • Mar 2013 - Present

  -Brand Procurement & Sales Manager for Premium Brands such as Stanley Black & Decker, Ridgid Emerson, Greenlee Textron,…etc.-Monitory brand Profit/Loss based on Int’l Ex-Works Prices and Import Costs.-Ensure proper stocks are properly allocated in all Regions and place orders from factories in US, EU and East Asia based on market Demand, Forecast and Inventory Aging.-Develop and Customize Promotional Sell-Out campaigns for each region based on Branch-Brand Sales and Inventory Levels.-Follow up on the Brand Visibility (Product availability, Display Installation and Merch. Kits) in the Sub-Dealers market Show less

• Corporate Sales Manager

  • Sep 2015 - May 2019

  -Developing and Leading On-Site / Field Sales Executives.-Developing a Marketing & Merchandizing Strategy for each Market Segment and dedicating a Salesman to it.-Executing Stock Orders based on Market Demand & Supply & Aging for Corporate Branch.-Follow up on Brand Visibility, Market Share, Segmentation and Coverage. -Monitoring & Reporting Brand Sales / Salesman.-Monitoring Profit / Loss based on Int’l Prices and Competition.-Follow up on the Brand Visibility in the Souq / Tradesmen Market.-Ensure proper Stock and place orders from Factories in US, EU and EA based on Market Demand and Inventory Forecasts and INV Aging.-Developing a Marketing & Merchandising Strategy for each region based on Branch-Brand Sales by Area -Salesman.-Executing Events, Seasonal Promotions and Sell-Out Plans. Show less

• Sales Supervisor - Key Account Manager

  • Sep 2011 - Aug 2015

  -Answering RFQs and submitting proposals through Portals and Emails.-Provide Sales & After Sales Support Services.-Handling and Developing New Customer Database.-Marketing for New Products and providing GM with detailed daily reports for competition, prices, availability and demand forecast.-Key Accounts Manager (Sole Dedicated Supplier and Contractor for Premium End-Users.-Consultant for building RFQ for Site End-Users specialized in Oil, Gas, Mining, Plumbing, Mechanical, HVAC, Electrical, Non-Spark etc.)-Establishing B2B and BPAs with Premium End-Users such as Saudi Aramco, Ma’aden, SABIC, Marafiq and many others. Show less