Experience

Minitable
• United States
• Software Development
• 1 - 100 Employee
• Social Media Specialist

  • Jun 2022 - Present


TikTok

• United States
• Entertainment Providers
• 700 & Above Employee

• International Marketing Specialist

  • Jun 2020 - May 2021

  -Product Operation specialist of a gallery/video social media app, Helo (daily active user=6m+), in the international markets of India/Indonesia/Brazil. Responsible for creative content strategies, target creator on-boarding, market quality evaluation, and traffic distribution; -Market Analysis: Produced analysis report for Indonesian/French/Brazilian markets. Methodize the evaluation of creative videos through the comprehensive research on Youtube, Facebook, Instagram, Twitter, and Tiktok; -Model improvement: improve the accuracy of a CRM machine learning model, facilitate the market research for European/ Indonesian/Brazilian content and creator environments, providing over 2000 valid samples; -Ecology Monitoring: Facilitate the management of the community of creators, collect and process their requests and feedbacks. Lead the Local Assessment team's response, and improved the evaluation standards for HQ creators and community operating strategies; -Product Optimization: Optimise the Feed and suggestion page from content quality control & analysis and content strategy construction. Ensure more exposures for high quality providers, increasing the CTR of HQ creator to 78.94%. Show less



LivableCNY

• United States
• Media Production

• Digital Product Manager

  • Feb 2020 - May 2020

  Digital operation manager for a start-up website, including its social operation of Facebook, Pinterest and Twitter; UI and version improvement; Data monitoring and analysis using GoogleAnalytics; Monitor platform performance and content revenue; Seek business partnership through advertisers and popular business monetization tools. Digital operation manager for a start-up website, including its social operation of Facebook, Pinterest and Twitter; UI and version improvement; Data monitoring and analysis using GoogleAnalytics; Monitor platform performance and content revenue; Seek business partnership through advertisers and popular business monetization tools.


Mango TV+
• Movies, Videos, and Sound
• 1 - 100 Employee
• Public Relations Specialist

  • Jan 2019 - Jul 2019