Michael Cameron

Marketing Manager at Sylvia P Group
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Contact Information
Location
Capalaba, Queensland, Australia, AU

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Bio

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Credentials

  • Google Universal Analytics Essential Training (2020)
    LinkedIn
    Sep, 2021
    - Sep, 2024
  • SEO Foundations
    LinkedIn
    Aug, 2021
    - Sep, 2024
  • Google Analytics Individual Qualification
    Google

Experience

    • Australia
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2022 - Present

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Freelance eCommerce and Digital Marketing
      • Aug 2021 - Jun 2022

      Freelance projects I've worked on have included websites launches and rebuilds, overseeing and implementing CRO ‘plays’, agency and developer management, email automation deployment, along with SEO/SEM strategy consulting and performance marketing management. Industries have ranged from healthcare, athleisure, luxury homewares, and small DTC niches. Freelance projects I've worked on have included websites launches and rebuilds, overseeing and implementing CRO ‘plays’, agency and developer management, email automation deployment, along with SEO/SEM strategy consulting and performance marketing management. Industries have ranged from healthcare, athleisure, luxury homewares, and small DTC niches.

    • China
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Digital Marketing and E-Commerce Manager
      • Jan 2021 - Aug 2021

      Bringing a globally successful VDS company to the Australian market, I built the eCommerce and digital marketing foundation for Byhealth, creating a comprehensive digital footprint enabling brand cut-through in a competitive market. Bringing a globally successful VDS company to the Australian market, I built the eCommerce and digital marketing foundation for Byhealth, creating a comprehensive digital footprint enabling brand cut-through in a competitive market.

    • Australia
    • Hospitality
    • 1 - 100 Employee
    • Ecommerce | Digital Marketing Specialist
      • Oct 2018 - Jan 2021

      With a focus on marketing and communications, I managed the day-to-day eCommerce operations and performance marketing of ST. ALi and their sister company, Sensory Lab, along with the in-house creative studio and external agencies. With a focus on marketing and communications, I managed the day-to-day eCommerce operations and performance marketing of ST. ALi and their sister company, Sensory Lab, along with the in-house creative studio and external agencies.

    • United Kingdom
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • General Manager
      • Aug 2015 - Oct 2018

      As General Manager of this digitally native company, I was responsible for all digital operations—our award-winning international coffee subscription service, coffee tools business, and online education platform, while engaging our 30k+ online community. As General Manager of this digitally native company, I was responsible for all digital operations—our award-winning international coffee subscription service, coffee tools business, and online education platform, while engaging our 30k+ online community.

Education

  • Swinburne University of Technology
    Bachelor of Behavioural Studies, Psychology
    2015 - 2018

Community

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