Michael Gayevsky

CPG Marketing Analyst at AppCard, Inc.
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Location
New York City Metropolitan Area

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Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • CPG Marketing Analyst
      • Oct 2022 - Present
    • Product Marketing Coordinator
      • May 2020 - Jun 2022

      -Designed, managed, and supervised launching of website and ecommerce related mediums. - Oversaw and directed all email marketing processes. - Performed marketing research to improve branding and sales performance. -Designed, managed, and supervised launching of website and ecommerce related mediums. - Oversaw and directed all email marketing processes. - Performed marketing research to improve branding and sales performance.

    • United States
    • Spectator Sports
    • 300 - 400 Employee
    • Digital Marketing Coordinator
      • Jan 2018 - May 2020

      - Oversaw and directed social media (Facebook, Instagram) and email marketing processes while conducting market research through Google Ads and Facebook Ad Manager to identify target market, industry trends, and competition, leading to a 150% increase in user engagement. - Generated over 130% revenue growth from digital marketing campaigns and email marketing campaigns over 12-month span. - Engaged and coordinated with clients and business accounts through online and in-person interactions. - Interviewed and trained incoming employees. Show less

Education

  • Baruch College
    Bachelor's degree, Business Administration and Management
    2018 - 2022

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