Bio
Experience
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Harvard Pilgrim Health Care
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Wellesley, MA
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Public Relations Consultant - Retired
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Aug 2012 - Jun 2017
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Wellesley, MA
• Secured media placements for new product launches and other company initiatives in New England and national trade publications such as The Boston Globe, Bangor Daily News, New Hampshire Union Leader, Nashua Telegraph and Worcester Telegram & Gazette, Hartford Courant, Hartford Business Jour...
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Norwood Hospital
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Norwood, MA
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Director, Marketing & Communications
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2005 - 2012
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Norwood, MA
• Created and implemented marketing plans for key audiences, based on competitive market analysis and research• Managed executive communication, advertising, publications, web sites, special events and digital media in integrated campaigns• Handled media relations and crisis communications, servi...
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Brigham and Women's Hospital
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Greater Boston Area
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Consultant
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2004 - 2005
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Greater Boston Area
• Managed communications for 50th anniversary of first successful organ transplant resulting in coverage by The Today Show, Boston area TV and The Boston Globe• Oversaw monthly internal publications for staff, nurses and physicians
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Principal
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1989 - 2005
• Secured placements in business media such as the Wall Street Journal and Marketplace, and trade press such as Electric Light & Power• Achieved balanced coverage for Hydro-Québec with New England editorial board briefings in support of controversial proposed dam in Québec • Strengthened bran...
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NSTAR (formerly Boston Edison)
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Greater Boston Area
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Research Analyst/Public Information Representative
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1982 - 1989
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Greater Boston Area
• Created and evaluated energy efficiency programs• Enhanced relationships with interest groups through collaboration on conservation initiatives• Directed market research to evaluate potential for new programs and value of existing ones• Conducted internal communication audit and recommended cha...
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Education
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Boston University
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Boston University, College of Communications
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University of Northern Colorado
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