Director, Project Management

• Nov 2022 - Present

Senior Project Manager

• Jun 2022 - Nov 2022

Director, Program Delivery

• Mar 2020 - Sep 2021

• Responsible for project management, coordination, and completion of all deliverables for one of the largest accounts in a large digital marketing agency• Led and mentored four members of the account’s project management team• Manage overall account budget, reviewing for manageable and consistent burn, monitoring for overages, and forecasting future budgetary needs• Managed project scope, timeline, budget, and issues, and react to any challenges as needed• Led and motivated diverse teams on various types of projects, including but not limited to: website development and maintenance, digital campaigns, email development, in-store digital signage, social media, media planning, and SEO• Kept many tasks and projects moving forward successfully, leading to high client satisfaction and continuous growth, while creating a supportive environment for the project team• Recognized and understood project issues and risks, and work collaboratively with the project team to come to creative solutions while maximizing buy-in and keeping client satisfaction top-of-mind• Worked with project and resource management teams to allocate work to resources equitably, while considering team members’ strengths and interests• Built strong, trusting relationships with all members of the team, including direct reports, management, peers, project team, and clients• Led project management team through a transition to a new company, including changes to tools, processes, and culture, while learning to work with new colleagues (during a global pandemic)• Kept a core set of values as the foundation for running projects and leading my team: excellent interpersonal skills, strong communication, practicality and common sense, empathy and respect, the ability to motivate a team, and the capacity to maintain composure and remain flexible

Project Director

• Jan 2017 - Mar 2020

Senior Project Manager

• Mar 2015 - Jan 2017

• Managed medium to large design, development, and social media projects• Managed two members of the account’s project management team• Worked with other senior members of the PM team to develop a system of resource allocation, which ensured team members were maximizing utilization and work was distributed equitably• Served as an advocate for project teams, providing them with the tools and information they needed to successfully complete their respective contributions to a project• Continued to manage increasing budget

Project Manager

• Mar 2012 - Mar 2015

• Primary project manager for one of the largest accounts in the agency• Managed small to mid-size design, development, and social media projects• Managed project scope and requirements, timeline, and budget • Work closely with members of Client Service team to intake client requests and gather requirements, align project work with priorities, and consider overall objectives and changing needs• Monitored overall account budget, flagging potential overages to management and Client Service teamWorked with other project managers to address any task conflicts and prioritize accordingly

Project Manager

• Oct 2010 - Mar 2012

• Responsible for the coordination and management of up to 20 projects at a given time in a digital promotions agency• Built strong, trusting relationships with all individuals involved with a project, including clients, resources, sales and account team, and management• Worked with sales team to define scope and wrote Statements of Work prior to the onset of new project• Defined and communicated thorough and accurate creative, functional and technical specifications• Acted as the key point of contact for clients on assigned projects. • Communication included project kick-off and planning, obtaining assets, reviewing projects at key milestones, acquiring approvals, and reporting post-promotion results• Allocated resources based on project timelines and distribution of workload• Worked with other project managers and/or management to prioritize tasks when conflicts occur• Established detailed timelines accurately reflecting the time and steps required to successfully complete a project, clearly communicated all milestones with client and project team, and ensured that all milestones are met• Tracked hours spent to ensure that project remains within budget• Kept clients and project team informed with the use of formal status reports, in-person meetings, phone calls, emails and instant messaging, taking care to include a high level of detail while being very clear and easily understandable• Anticipated any overages of hours or deviation from project scope, created and delivered Change Orders as needed• Consistently managed numerous projects at a given time (up to twenty)• Delegated tasks to Associate Project Managers to assist with the completion of projects• Maintain composure and remain flexible in high stress situations, focusing on a course of action to creatively resolve challenges

Marketing/Communications Specialist

• Feb 2010 - Oct 2010

• Responsible for all marketing related initiatives and sales support in an event management and video production company• Worked cooperatively with company to update and refine positioning and other marketing language, which was then used to guide copy in all communications, including website content, proposals, case studies and collateral• Collaborated with agency to develop new website, implement new content management system, and developed SEO optimized copy• Created website content such as case studies, news releases and white papers, which are also used in prospecting activities such as email blasts• Developed and managed Google AdWords campaign, which includes writing ads, determining successful search terms, and regular monitoring and refinement; resulted in increased site traffic by 50% and the generation of numerous qualified leads. • Organized repository of completed projects and proposals for use by the sales team when pursuing opportunities for new projects and client relationships.• Supported sales team when developing proposals, responses to RFPs and pricing estimates• Established and maintain social media activities on Facebook, Twitter, LinkedIn and YouTube• Use Salesforce.com to manage contact database, queue up quality leads for action by sales team, and supply email templates• Managed A/V equipment rental program during SAP’s SAPPHIRE 2010 conference in Orlando: created order form, worked with clients, handled communication with third party vendors, and supervised installation staff

Coordinator, Competitive Analysis

• May 2009 - Feb 2010

• Provided competitive information to key marketing decision makers, such as specific promotion information or pricing changes, in an efficient, timely, and comprehensive manner• Researched, created, and distributed various reports containing competitive information to regional leadership and corporate executives, supporting the effort to make educated marketing decisions, both on a regular and ad-hoc basis• Instrumental in the creation of the Competitive Intelligence Portal, a central repository of all competitive information, including the maintenance of content, working with agency during its build, planning and implementing its launch, and regularly evaluating site analytics to assess performance• Developed and executed monthly incentive programs for all call centers nationwide, which entailed conception and planning, working with various departments in the company to obtain proper approvals, interfacing with multiple vendors, and implementation• Created a report consisting of the usage of the competitive intelligence tool for call center representatives. Update report on a weekly basis, providing information such as usage of the tool, competitive threats, and any trends or variation to directors of competitive intelligence and customer care, as well as field managers

Account Coordinator

• Jan 2008 - Apr 2009

• Managed client relationships and projects, independently or with an account executive• Liaised between the client services department and creative/production teams to effectively complete projects• Communicated client needs and feedback to the creative and production teams, and ensured that projects met client objectives• Worked with the Client Operations team to manage resource allocation and workflow• Ensured that projects stay within scope and budget, and that milestones were being met• Practiced crisis management by informing Client Operations and other team leaders of any potential conflicts• Created contact reports, manage and organize client assets, and planned and orchestrated meetings• Chair of Fun Committee – a team that conceived of and organized all company social activities

Marketing Coordinator

• Jan 2006 - Jan 2008

• Researched and made recommendations for ad placement in all self-promotion activities• Managed self-promotion projects internally, and work externally with representative at publication or website• Submitted work for various award competitions, presently resulting in numerous awards, including 3 Top Agency Awards from the IAC• Researched and analyzed leads and current clients to provide intelligence to the business development and client services teams, prior to meetings, development of responses to RFPs, and long-term planning of accounts• Developed case studies, sales letters, and other materials for sales pitches, prospecting, and other sales activities