Experience

Republic Cement Services Inc.

• Segment Planning Manager- Key Accounts

  • Oct 2018 - Present

  - Define, develop and implement business planning in terms of product, price, program supports, processes, positioning.- Maintains in-depth knowledge of market dynamics such as competitor analysis, market share, demographic trends, and growth projections.- Understands business direction and needs and develop solutions, road maps and assessment of potential business impacts.- Determine and execute key business initiatives that will drive business operations and improve customer service level.- Develop and implement best practices and learning plans to meet business objectives.- Develops and launches new service solutions for customers that promotes product quality and health and safety.- Prepares monthly demand forecast of key accounts business segment. Show less

• Trade Marketing Manager- South Luzon

  • Apr 2018 - Sep 2018

  - Develops trade marketing strategies and programs for South Luzon micro markets: Cavite, Laguna, Batangas, Quezon, Mindoro, Bicol- Manages execution of trade marketing activities aimed to generate sales, to increase availability, to enhance visibility, and to drive brand affinity- Supports trade marketing planning and activation of other regions - Lead for National Promotions- Launches new marketing support for Key Accounts business

• Area Sales Manager- South Cebu and Bohol

  • Jan 2018 - Mar 2018

  - Special assignment for improving the business in both strategic areas through product mix and logistics optimization- Manages sales specialist in hitting targets- Manages distributor in the area

• Regional Trade Marketing Manager- Visayas

  • Apr 2017 - Dec 2017

  - Develops trade marketing strategies and programs for Visayas micro markets: Cebu, Bohol, Iloilo, Roxas, Tacloban- Manages execution of trade marketing activities aimed to generate sales, to increase availability, to enhance visibility, and to drive brand affinity- Manages trade marketing budget for the region

• Management Trainee-Sales

  • Aug 2016 - Mar 2017



Unilever RFM Ice Cream Corporation, Selecta

• Key Customer Executive

  • Dec 2015 - Mar 2016

  • Managing district/area business operations • Achieving sales target • Ensuring sustainable and profitable growth • Ensuring visibility and availability of Selecta brand and products • Ensuring execution of merchandising and activation programs in-store via strategic influencing of relevant departments • Managing district/area business operations • Achieving sales target • Ensuring sustainable and profitable growth • Ensuring visibility and availability of Selecta brand and products • Ensuring execution of merchandising and activation programs in-store via strategic influencing of relevant departments



Social Light Inc

• Philippines
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing and Customer Success Manager

  • Aug 2015 - Dec 2015

  • Inbound and outbound marketing • Manage, monitor, optimize sales funnel • Prepares product pricing and promotions • Overall responsibility for brand management and communication • Planning, organizing, implementing promotional campaigns • Review and approve any documentation that will be made visible to the public • OJT management • Inbound and outbound marketing • Manage, monitor, optimize sales funnel • Prepares product pricing and promotions • Overall responsibility for brand management and communication • Planning, organizing, implementing promotional campaigns • Review and approve any documentation that will be made visible to the public • OJT management