Maria Galuppo
Communications Coordinator at Palatine Library District- Claim this Profile
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Topline Score
Bio
Megan Smith
Maria Galuppo is one of those rare individuals who is strong in both emotional intelligence and data analysis. Maria understands communities. She makes it a point to ensure that the online presence of the library reflects the diversity and interests of the people we serve. She creates a unified voice that speaks to kids, families, teens, and adults from all backgrounds. With her artistic talent, Maria is able to create beautiful content, photo or video, in a very short amount of time. Maria has a deep understanding of trending memes and hashtags on various social media platforms, which she effortlessly connects to the brand message. At Palatine Public Library, Maria was the first individual to be hired specifically for social media and as such, developed a social media strategy largely from scratch. Along the way, she collected monthly statistics to monitor progress and tease out trends. This allowed us to understand exactly what our next steps should be to create content with intention. Our social media presence grew tremendously under her direction. As a person, Maria is a joy to work with. She is an excellent listener. She is one of the most organized people I have ever met. Her enthusiasm, creativity, and positive outlook inspire those around her. It is my honor and privilege to have worked under her leadership.
Matthew M.
Maria is highly diligent, proactive, thinks three steps ahead, brings a can-do attitude and has superb marketing instincts -- it's a pleasure to give her an A+ recommendation.
Megan Smith
Maria Galuppo is one of those rare individuals who is strong in both emotional intelligence and data analysis. Maria understands communities. She makes it a point to ensure that the online presence of the library reflects the diversity and interests of the people we serve. She creates a unified voice that speaks to kids, families, teens, and adults from all backgrounds. With her artistic talent, Maria is able to create beautiful content, photo or video, in a very short amount of time. Maria has a deep understanding of trending memes and hashtags on various social media platforms, which she effortlessly connects to the brand message. At Palatine Public Library, Maria was the first individual to be hired specifically for social media and as such, developed a social media strategy largely from scratch. Along the way, she collected monthly statistics to monitor progress and tease out trends. This allowed us to understand exactly what our next steps should be to create content with intention. Our social media presence grew tremendously under her direction. As a person, Maria is a joy to work with. She is an excellent listener. She is one of the most organized people I have ever met. Her enthusiasm, creativity, and positive outlook inspire those around her. It is my honor and privilege to have worked under her leadership.
Matthew M.
Maria is highly diligent, proactive, thinks three steps ahead, brings a can-do attitude and has superb marketing instincts -- it's a pleasure to give her an A+ recommendation.
Megan Smith
Maria Galuppo is one of those rare individuals who is strong in both emotional intelligence and data analysis. Maria understands communities. She makes it a point to ensure that the online presence of the library reflects the diversity and interests of the people we serve. She creates a unified voice that speaks to kids, families, teens, and adults from all backgrounds. With her artistic talent, Maria is able to create beautiful content, photo or video, in a very short amount of time. Maria has a deep understanding of trending memes and hashtags on various social media platforms, which she effortlessly connects to the brand message. At Palatine Public Library, Maria was the first individual to be hired specifically for social media and as such, developed a social media strategy largely from scratch. Along the way, she collected monthly statistics to monitor progress and tease out trends. This allowed us to understand exactly what our next steps should be to create content with intention. Our social media presence grew tremendously under her direction. As a person, Maria is a joy to work with. She is an excellent listener. She is one of the most organized people I have ever met. Her enthusiasm, creativity, and positive outlook inspire those around her. It is my honor and privilege to have worked under her leadership.
Matthew M.
Maria is highly diligent, proactive, thinks three steps ahead, brings a can-do attitude and has superb marketing instincts -- it's a pleasure to give her an A+ recommendation.
Megan Smith
Maria Galuppo is one of those rare individuals who is strong in both emotional intelligence and data analysis. Maria understands communities. She makes it a point to ensure that the online presence of the library reflects the diversity and interests of the people we serve. She creates a unified voice that speaks to kids, families, teens, and adults from all backgrounds. With her artistic talent, Maria is able to create beautiful content, photo or video, in a very short amount of time. Maria has a deep understanding of trending memes and hashtags on various social media platforms, which she effortlessly connects to the brand message. At Palatine Public Library, Maria was the first individual to be hired specifically for social media and as such, developed a social media strategy largely from scratch. Along the way, she collected monthly statistics to monitor progress and tease out trends. This allowed us to understand exactly what our next steps should be to create content with intention. Our social media presence grew tremendously under her direction. As a person, Maria is a joy to work with. She is an excellent listener. She is one of the most organized people I have ever met. Her enthusiasm, creativity, and positive outlook inspire those around her. It is my honor and privilege to have worked under her leadership.
Matthew M.
Maria is highly diligent, proactive, thinks three steps ahead, brings a can-do attitude and has superb marketing instincts -- it's a pleasure to give her an A+ recommendation.
Credentials
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Build Wireframes and Low-Fidelity Prototypes
CourseraMar, 2023- Sep, 2024 -
Foundations of User Experience (UX) Design
CourseraFeb, 2023- Sep, 2024 -
Start the UX Design Process: Empathize, Define, and Ideate
CourseraFeb, 2023- Sep, 2024 -
Creating Fun and Engaging Video Training: The How
LinkedIn Learning 2May, 2022- Sep, 2024 -
Illustrator Quick Start
LinkedIn Learning 2Nov, 2021- Sep, 2024 -
Introduction to Social Media Strategy
LinkedIn Learning 2Nov, 2021- Sep, 2024 -
Social Media Monitoring: Strategies and Skills
LinkedIn Learning 2Nov, 2021- Sep, 2024
Experience
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Palatine Library District
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United States
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Libraries
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1 - 100 Employee
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Communications Coordinator
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Apr 2021 - Present
-Coordinate and utilize digital and other communication channels to promote the library internally and externally, with a focus on brand building and user experience as a team member of the Communications Department. -Generates content for the Library website. Responsible for enhancements in digital marketing content, effective website communication, and other digital platforms, including digital display monitors. -Develop/provide content and implements email communication campaigns to engage staff, members, and the community. -Lead the social media committee. Coordinates promotions, creates content, and monitors all the Library's social media channels. -Conduct community engagement through various digital channels, such as outreach to local businesses and nonprofits and participation in Library sponsored events to improve Library visibility online. -Provides expertise in conducting community surveys and gathering user experience data; evaluates and creates reports of feedback. Show less
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Rolling Green Turf Care
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United States
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Consumer Services
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1 - 100 Employee
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Marketing Communications Coordinator Consultant
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Jan 2017 - Present
Responsible for brand management, community engagement and implementation of communication campaigns to increase company awareness within the Chicago-Land area utilizing social media and direct marketing. Handled all aspects of the 25th year anniversary events, including customer loyalty promotions, re-branding efforts, and on-site celebrations. Created new website for this company using Square Space. Responsible for brand management, community engagement and implementation of communication campaigns to increase company awareness within the Chicago-Land area utilizing social media and direct marketing. Handled all aspects of the 25th year anniversary events, including customer loyalty promotions, re-branding efforts, and on-site celebrations. Created new website for this company using Square Space.
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Social Media Marketing Intern
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Jun 2020 - May 2021
Development and implementation of social media marketing strategy on Instagram, Facebook, LinkedIn, and YouTube for a Class C Medicinal and Adult-Use cannabis company. Responsible for community engagement and brand management to continue expanding community awareness of this new company within Michigan. Development and implementation of social media marketing strategy on Instagram, Facebook, LinkedIn, and YouTube for a Class C Medicinal and Adult-Use cannabis company. Responsible for community engagement and brand management to continue expanding community awareness of this new company within Michigan.
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Doing Good
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Sweden
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Civic and Social Organizations
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1 - 100 Employee
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Public Relations Intern
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Apr 2020 - Jul 2020
Public relations volunteer opportunity during the COVID-19 pandemic. Public relations volunteer opportunity during the COVID-19 pandemic.
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Habitat for Humanity ReStore
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Retail
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100 - 200 Employee
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Assistant Manager/ Volunteer Coordinator Intern
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Jan 2020 - Jun 2020
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Old Navy
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Nov 2017 - Jun 2020
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St. Francis de Sales Catholic Church
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United States
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Religious Institutions
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1 - 100 Employee
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Receptionist
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May 2017 - Jun 2020
Greet customers in person as well as over the phone, and coordinate with them. Greet customers in person as well as over the phone, and coordinate with them.
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Commercial Readers Service
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Sales Associate
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Sep 2018 - May 2019
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Education
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2016 - 2020
Illinois State University
B.A. Public Relations, Public Relations, Advertising, and Applied Communication -
2016 - 2020
Illinois State University
Minor in Civic Engagement and Responsibility, Multi-/Interdisciplinary Studies, General
Community
