Experience

Intralot Adriatic d.o.o.

• Croatia
• IT Services and IT Consulting
• 1 - 100 Employee

• Customer Experience Expert

  • Jan 2020 - Present

  - Responsibility for maintaining and enhancing the customer experience through all channels - Responsibility for proposing, defining, and implementing initiatives in structuring processes, products, communication, approach, and customer support to create a unique user experience throughout their gaming life cycle across all sales and communication channels (‘omnichannel' experience) - Defining and continuously improving schemes to enhance the experience and encourage the most relevant customers (loyalty program, VIP management) - Close collaboration with internal and external marketing and CRM teams to design, communicate and conduct segmentation, campaigns and promotions - Defining a metrics to measure user experience, gathering feedback from users, their processing, analytics and understanding as well as implementing improvements in customer-centric processes, procedures and communication - Concern for implementation of customer-centric strategies and policies - Control of financial impact of the customer experience and regular reporting



Mayantu

• Croatia
• Manufacturing

• Chief Marketing Officer

  • Jan 2019 - Present

  MAYANTU is a socially responsible project that supports wild harvest projects in the Amazon rainforest. Our goal is to combine Amazon natural products and Croatian crafters, resulting in a unique product. With this project, we have found a way to support small Croatian artisans, and at the same time fight against poverty and the degradation of natural resources around the world. • Co-founded a socially responsible business that supports wild harvest projects in the Amazon rainforest • Created brand identity (including product design) • Developed and implemented omnichannel marketing strategies through Instagram, Facebook, and local newspapers to drive lead generation Find more: https://mayantu.eu/