Laura Gonzalez
VP of Marketing at Snap Digital Studio- Claim this Profile
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Bio
Experience
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Snap Digital Studio
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Colombia
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Technology, Information and Internet
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1 - 100 Employee
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VP of Marketing
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Dec 2019 - Present
I use my experience and creativity to identify, plan and execute impactful marketing strategies; while driving the implementation of campaigns that meet brand’s goals and drive leads. I ensure the alignment and tenure of the brand’s standards and core values, maintaining compliance across all marketing and communication channels.
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Marketing Team Head
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Dec 2018 - Dec 2019
Crafting strategies for all marketing teams, including digital, advertising and communications. Preparing and managing budgets for the marketing department. Monitoring and reporting on team goals
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Head of digital transformation and consumer experience
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Aug 2018 - Dec 2018
Develop strategies and roadmaps to innovate and optimize business capabilities via technology/digital and business process transformation
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RUBICA
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Colombia
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Technology, Information and Internet
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1 - 100 Employee
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Digital Marketing Manager
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Dec 2016 - Aug 2018
In charge of executing marketing strategies and delegating ABM, SEO, PPC, SEM, social and web content.
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Account based marketing manager
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Dec 2015 - Dec 2016
Leading the ABM program and reaching out to target accounts using both digital and offline channels.
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Digital media buyer
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Dec 2014 - Dec 2015
Manage ads and create strategies across social media and search engines platforms
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Social Media Marketing Manager
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Jun 2014 - Dec 2014
Creates social media content and manage accounts growth and engagement.
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Education
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Universidad Jorge Tadeo Lozano
Associate's degree, Medios audiovisuales -
Universidad Jorge Tadeo Lozano
Bachelor of Arts - BA, Publicidad