Experience

Urban Sublime

• Accounting
• 1 - 100 Employee

• Founder

  • 2013 - Present

  We are experts in prospective & innovation. We forecast the future for brands, cities, companies. We help them better understand consumer's expectations for a better future. Among our clients: Chanel, Coca-Cola, Bouygues Telecom, SANOFI, American Vintage, CGI, Guerlain, L'Oreal, Dior, Publicis, L’Oréal Luxe, Cartier, Lancôme, Repetto, SFR, Nathan, Bouygues Telecom, D’Aucy, Auchan, BTwin, Publicis, Publicis Drugstore, Mk2, Eram, Picwic, Sodebo, Cent Degrés, Heyraud, MMA… Show more We are experts in prospective & innovation. We forecast the future for brands, cities, companies. We help them better understand consumer's expectations for a better future. Among our clients: Chanel, Coca-Cola, Bouygues Telecom, SANOFI, American Vintage, CGI, Guerlain, L'Oreal, Dior, Publicis, L’Oréal Luxe, Cartier, Lancôme, Repetto, SFR, Nathan, Bouygues Telecom, D’Aucy, Auchan, BTwin, Publicis, Publicis Drugstore, Mk2, Eram, Picwic, Sodebo, Cent Degrés, Heyraud, MMA Assurances, Marie Claire, Globe Groupe, Bioderma, Acuitis, Flunch, Sport 2000, Futuroscope, GMC, Somfy, Nurun, Change, Icade, Jules, Carglass, Happy Chic, Proximité Client, Next Retail Design, etc. A question? Say hello? laetitia@urbansublime.com www.urbansublime.com Show less We are experts in prospective & innovation. We forecast the future for brands, cities, companies. We help them better understand consumer's expectations for a better future. Among our clients: Chanel, Coca-Cola, Bouygues Telecom, SANOFI, American Vintage, CGI, Guerlain, L'Oreal, Dior, Publicis, L’Oréal Luxe, Cartier, Lancôme, Repetto, SFR, Nathan, Bouygues Telecom, D’Aucy, Auchan, BTwin, Publicis, Publicis Drugstore, Mk2, Eram, Picwic, Sodebo, Cent Degrés, Heyraud, MMA… Show more We are experts in prospective & innovation. We forecast the future for brands, cities, companies. We help them better understand consumer's expectations for a better future. Among our clients: Chanel, Coca-Cola, Bouygues Telecom, SANOFI, American Vintage, CGI, Guerlain, L'Oreal, Dior, Publicis, L’Oréal Luxe, Cartier, Lancôme, Repetto, SFR, Nathan, Bouygues Telecom, D’Aucy, Auchan, BTwin, Publicis, Publicis Drugstore, Mk2, Eram, Picwic, Sodebo, Cent Degrés, Heyraud, MMA Assurances, Marie Claire, Globe Groupe, Bioderma, Acuitis, Flunch, Sport 2000, Futuroscope, GMC, Somfy, Nurun, Change, Icade, Jules, Carglass, Happy Chic, Proximité Client, Next Retail Design, etc. A question? Say hello? laetitia@urbansublime.com www.urbansublime.com Show less



Speaker

• Retail Apparel and Fashion
• 1 - 100 Employee

• Keynote Speaker

  • Jan 2009 - Present

  Speaker at Conferences, Summits, Business Meetings, Conventions. Specialities: sustainability, retail, branding, marketing & customer relationship trends, marketing strategy, digital & innovation I always make certain that the topics on which I speak are enjoyable, engaging, and educational. The goal is to provide a better understanding as to how today's marketing techniques and trends can be integrated into brands overall strategy. See more at:… Show more Speaker at Conferences, Summits, Business Meetings, Conventions. Specialities: sustainability, retail, branding, marketing & customer relationship trends, marketing strategy, digital & innovation I always make certain that the topics on which I speak are enjoyable, engaging, and educational. The goal is to provide a better understanding as to how today's marketing techniques and trends can be integrated into brands overall strategy. See more at: https://www.urbansublime.com/conferences/ – « Marques engagées : changer aujourd’hui pour créer demain », DIAM, PRODURABLE – « Fidélisation! Comment créer un lien durable dans un monde éphémère? », AUBADE, BOULANGER, DIOR, ALTAREA – « L’Authenticité comme vecteur d’innovation », Salon du Luxe, audience 600 professionnels du luxe https://youtu.be/I7Ld18XRzyI – « Revolution Retail », PUBLICIS, audience 200 clients, CLARINS, audience 30 managers – « Retail, new creative material », PREMIERE VISION – « Le Futur du Retail », DIAM International, audience 100 managers, UNIBAIL, audience 150 responsables centres commerciaux et direction de l’innovation, IKEA 30 managers, ETAM, audience 600 managers – « Les dernières tendances retail aux Etats-Unis », PARIS RETAIL WEEK, audience 500 grands comptes https://youtu.be/EtKJkfpQ6c4 – « La révolution des lieux, quels enjeux pour les villes? » VILLE DE CANNES – « Quand les Millenials bousculent l’ordre établi: les générations X,Y et Z dictent leurs lois, même en événementiel », SALON INTO DAYS – « Comment l’innovation va changer votre business? » BOUYGUES, SOSH, COCA-COLA – « 10 tendances qui vont révolutionner le commerce de demain » CLUB HELIOM – « Curious Break », ETAM, audience 150 managers du siège – « The Latest American Marketing Trends », CHANEL, audience Comex et directeurs ecommerce & communication – « 10 Trends to integrate to your Strategy », BOUYGUES TELECOM, audience 500 managers https://youtu.be/oriyUKyPkUQ Show less Speaker at Conferences, Summits, Business Meetings, Conventions. Specialities: sustainability, retail, branding, marketing & customer relationship trends, marketing strategy, digital & innovation I always make certain that the topics on which I speak are enjoyable, engaging, and educational. The goal is to provide a better understanding as to how today's marketing techniques and trends can be integrated into brands overall strategy. See more at:… Show more Speaker at Conferences, Summits, Business Meetings, Conventions. Specialities: sustainability, retail, branding, marketing & customer relationship trends, marketing strategy, digital & innovation I always make certain that the topics on which I speak are enjoyable, engaging, and educational. The goal is to provide a better understanding as to how today's marketing techniques and trends can be integrated into brands overall strategy. See more at: https://www.urbansublime.com/conferences/ – « Marques engagées : changer aujourd’hui pour créer demain », DIAM, PRODURABLE – « Fidélisation! Comment créer un lien durable dans un monde éphémère? », AUBADE, BOULANGER, DIOR, ALTAREA – « L’Authenticité comme vecteur d’innovation », Salon du Luxe, audience 600 professionnels du luxe https://youtu.be/I7Ld18XRzyI – « Revolution Retail », PUBLICIS, audience 200 clients, CLARINS, audience 30 managers – « Retail, new creative material », PREMIERE VISION – « Le Futur du Retail », DIAM International, audience 100 managers, UNIBAIL, audience 150 responsables centres commerciaux et direction de l’innovation, IKEA 30 managers, ETAM, audience 600 managers – « Les dernières tendances retail aux Etats-Unis », PARIS RETAIL WEEK, audience 500 grands comptes https://youtu.be/EtKJkfpQ6c4 – « La révolution des lieux, quels enjeux pour les villes? » VILLE DE CANNES – « Quand les Millenials bousculent l’ordre établi: les générations X,Y et Z dictent leurs lois, même en événementiel », SALON INTO DAYS – « Comment l’innovation va changer votre business? » BOUYGUES, SOSH, COCA-COLA – « 10 tendances qui vont révolutionner le commerce de demain » CLUB HELIOM – « Curious Break », ETAM, audience 150 managers du siège – « The Latest American Marketing Trends », CHANEL, audience Comex et directeurs ecommerce & communication – « 10 Trends to integrate to your Strategy », BOUYGUES TELECOM, audience 500 managers https://youtu.be/oriyUKyPkUQ Show less



La Tribune

• France
• Newspaper Publishing
• 200 - 300 Employee

• Writer

  • Mar 2020 - Present

  Writer for La Tribune and other newspapers and magazines specialized in communications & innovation. I also write for compagnies in need of high value content (retail, sustainability, innovation, loyalty) Writer for La Tribune and other newspapers and magazines specialized in communications & innovation. I also write for compagnies in need of high value content (retail, sustainability, innovation, loyalty)



ESSEC Business School

• France
• Education Administration Programs
• 700 & Above Employee

• Masterclass Teacher

  • Sep 2019 - Present

  Masterclass Teacher for BMW managers. Content creation & live conference. Topic: new commerce, change, innovation Masterclass Teacher for BMW managers. Content creation & live conference. Topic: new commerce, change, innovation



INfluencia le Trendmag des influences

• Writer

  • Feb 2014 - Present

  I write for Influencia and Les Echos a series of articles based on trends, marketing, customer relationship, and innovation. https://www.influencia.net/?s=laetitia+faure I write for Influencia and Les Echos a series of articles based on trends, marketing, customer relationship, and innovation. https://www.influencia.net/?s=laetitia+faure



IPAG Business School - Entreprise

• Teacher

  • Sep 2014 - Sep 2019

  Management de la Marque - Master 2 Communication Digitale - Master 1 Focus sur l'expérience de marque et les nouveaux paradigmes marques-consommateurs Management de la Marque - Master 2 Communication Digitale - Master 1 Focus sur l'expérience de marque et les nouveaux paradigmes marques-consommateurs



ISCOM

• France
• Higher Education
• 300 - 400 Employee

• Teacher

  • Oct 2016 - Jun 2017

  Analyse des Tendances Trends Analysis Analyse des Tendances Trends Analysis



ESMOD ISEM

• France
• Education Administration Programs
• 1 - 100 Employee

• Teacher

  • Sep 2014 - Jun 2015

  Retail Strategy Postgraduate Program (French) Fashion & Social Media Undergraduate Program (English / French) Retail Strategy Postgraduate Program (French) Fashion & Social Media Undergraduate Program (English / French)



Tequilarapido

• France
• Public Relations and Communications Services
• 1 - 100 Employee

• Director of Development & Communications

  • Jan 2011 - Dec 2013

  Development & Communications strategies and implementation: // Business development: +20 new clients (L'Oréal R&D, Total, Façonnable, Orange, Nissan), +12 CAC40 clients +1M€ new business = +25% revenue/year +3M€ business opportunities/year // Communications: Corporate communications: new website, launch of the corporate newsletter, organization of strategic conferences and key event presence such as Le Web Media presence growth : PR, Media relations and… Show more Development & Communications strategies and implementation: // Business development: +20 new clients (L'Oréal R&D, Total, Façonnable, Orange, Nissan), +12 CAC40 clients +1M€ new business = +25% revenue/year +3M€ business opportunities/year // Communications: Corporate communications: new website, launch of the corporate newsletter, organization of strategic conferences and key event presence such as Le Web Media presence growth : PR, Media relations and partnership building (CB News, Europe 1, Strategies, MEDEF, EBG, Microsoft Creativity on advertising, visual and web tools Budget Management Internationalisation of the agency Coordination with internal teams and external partners and suppliers About tequilarapido: We think, design and product brilliant digital communication strategies for our clients. Our mission? To accompany brands on the digital media with Strategy, Creativity, Technology. Our clients: L'Oréal, Coca-Cola, Hermès, Cartier, Renault, La Redoute, Disneyland, Bouygues, GDF Suez, SFR, M6, Groupama, Crédit Agricole, Vinci, Vivendi, Accor, BNP Paribas, Altran, Dassault, Suez Environnement, Total, Nissan, etc. www.tequilarapido.com Show less Development & Communications strategies and implementation: // Business development: +20 new clients (L'Oréal R&D, Total, Façonnable, Orange, Nissan), +12 CAC40 clients +1M€ new business = +25% revenue/year +3M€ business opportunities/year // Communications: Corporate communications: new website, launch of the corporate newsletter, organization of strategic conferences and key event presence such as Le Web Media presence growth : PR, Media relations and… Show more Development & Communications strategies and implementation: // Business development: +20 new clients (L'Oréal R&D, Total, Façonnable, Orange, Nissan), +12 CAC40 clients +1M€ new business = +25% revenue/year +3M€ business opportunities/year // Communications: Corporate communications: new website, launch of the corporate newsletter, organization of strategic conferences and key event presence such as Le Web Media presence growth : PR, Media relations and partnership building (CB News, Europe 1, Strategies, MEDEF, EBG, Microsoft Creativity on advertising, visual and web tools Budget Management Internationalisation of the agency Coordination with internal teams and external partners and suppliers About tequilarapido: We think, design and product brilliant digital communication strategies for our clients. Our mission? To accompany brands on the digital media with Strategy, Creativity, Technology. Our clients: L'Oréal, Coca-Cola, Hermès, Cartier, Renault, La Redoute, Disneyland, Bouygues, GDF Suez, SFR, M6, Groupama, Crédit Agricole, Vinci, Vivendi, Accor, BNP Paribas, Altran, Dassault, Suez Environnement, Total, Nissan, etc. www.tequilarapido.com Show less



French-American Chamber of Commerce of the Pacific Northwest

• United States
• International Trade and Development
• 1 - 100 Employee

• Deputy Director & Trade Attaché

  • Mar 2009 - Aug 2010

  As Deputy Director & Trade Attaché, my mission consisted in supporting business, diplomatic and public relations in French-American activities. Responsible for developing trade services, sponsorship, membership activities and defended business interests of 300 professionals and 98 corporations, including Starbucks, Microsoft, Air France, Dassault Systems, Wells Fargo, Amazon and Boeing. I also managed corporate communication, key partnerships, strategic initiatives for fundraising… Show more As Deputy Director & Trade Attaché, my mission consisted in supporting business, diplomatic and public relations in French-American activities. Responsible for developing trade services, sponsorship, membership activities and defended business interests of 300 professionals and 98 corporations, including Starbucks, Microsoft, Air France, Dassault Systems, Wells Fargo, Amazon and Boeing. I also managed corporate communication, key partnerships, strategic initiatives for fundraising, programs, and membership building. The Chamber supports multiple international business projects and the different trade requirements of IT, aerospace, biotechnologies, global health, consumer goods and food companies. Show less As Deputy Director & Trade Attaché, my mission consisted in supporting business, diplomatic and public relations in French-American activities. Responsible for developing trade services, sponsorship, membership activities and defended business interests of 300 professionals and 98 corporations, including Starbucks, Microsoft, Air France, Dassault Systems, Wells Fargo, Amazon and Boeing. I also managed corporate communication, key partnerships, strategic initiatives for fundraising… Show more As Deputy Director & Trade Attaché, my mission consisted in supporting business, diplomatic and public relations in French-American activities. Responsible for developing trade services, sponsorship, membership activities and defended business interests of 300 professionals and 98 corporations, including Starbucks, Microsoft, Air France, Dassault Systems, Wells Fargo, Amazon and Boeing. I also managed corporate communication, key partnerships, strategic initiatives for fundraising, programs, and membership building. The Chamber supports multiple international business projects and the different trade requirements of IT, aerospace, biotechnologies, global health, consumer goods and food companies. Show less



French-Italian Chamber of Commerce

• Communication Director

  • 2007 - 2009

  Optimized the corporate communication of the Chamber Managed annual budgets for the communication projects Supported French and Italian regional companies in their communication strategies Planned and implemented various business and cultural events of the Chamber Developed sponsorships and key partnerships with Caisse d’Epargne Bank, FIAT, Fly, Partouche Cultivated relationships with the media: increased media coverage by 65% in 2 years Optimized the corporate communication of the Chamber Managed annual budgets for the communication projects Supported French and Italian regional companies in their communication strategies Planned and implemented various business and cultural events of the Chamber Developed sponsorships and key partnerships with Caisse d’Epargne Bank, FIAT, Fly, Partouche Cultivated relationships with the media: increased media coverage by 65% in 2 years



Image Publique

• France
• Printing Services
• 1 - 100 Employee

• Communication Manager

  • 2007 - 2007

  PR Agency specializing in the musical and cultural sectors Selected and produced most effective communications tools according to the events Established goals towards successful media planning Managed relationships with local and national media: Tv, press, radio PR Agency specializing in the musical and cultural sectors Selected and produced most effective communications tools according to the events Established goals towards successful media planning Managed relationships with local and national media: Tv, press, radio



Fondation Esprit de Fès

• Communication and Coordination Manager

  • 2006 - 2006

  Created communications tools for the International Conference "Giving Soul to Globalization" in collaboration with The World Bank Managed programs, coordination and VIP's Created communications tools for the International Conference "Giving Soul to Globalization" in collaboration with The World Bank Managed programs, coordination and VIP's


Albin Michel
• France
• Book and Periodical Publishing
• 200 - 300 Employee
• Attachée de Presse junior

  • 2005 - 2006