Kristy Galarza

Influencer Relations Manager at Alamar Cosmetics
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Contact Information
Location
Miami, Florida, United States, US
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency

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Bio

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Credentials

  • InDesign 2021 Essential Training
    LinkedIn
    Jul, 2021
    - Sep, 2024
  • Photoshop 2021 Essential Training: The Basics
    LinkedIn
    Feb, 2021
    - Sep, 2024
  • Illustrator 2021 Essential Training
    LinkedIn
    Jan, 2021
    - Sep, 2024
  • Digital Advertising Certified
    HubSpot Academy
    Feb, 2021
    - Sep, 2024
  • Social Media Marketing Fundamentals Certification
    Semrush
    Mar, 2021
    - Sep, 2024

Experience

    • Personal Care Product Manufacturing
    • 1 - 100 Employee
    • Influencer Relations Manager
      • Dec 2019 - Present

      -Build relationships and brand loyalty with influencers.-Execute influencer relations programs-Craft messaging, pitches, and social content briefs to engage and inform influencer partners about our brand and product campaigns.-Assist in managing social and influencer content, ensuring all assets are saved, organized-Understand our brand voice and how that can translate into content on our social channels and community engagement opportunities.-Write and send pitch emails to influencers for new campaigns and sponsorships.-Collaborate with the social and digital marketing team on campaigns for different channels-Manage monthly campaigns inclusive of budget tracking

    • Social Media Manager
      • Jun 2020 - Present

      -Coordinate with various departments-Develop strategies to increase the following and engagement-Develop dynamic content for posting on all designated social media outlets-Create and write social copy for social posts-Track social media influence measurements

    • Social Media Coordinator
      • Oct 2019 - May 2020

      -Maintain and optimize Facebook, Facebook groups, Twitter, & Instagram. -Respond and engage with followers on all platforms.-Come up with ideas for content on all platforms.-Create and design content for facebook header/posts, Instagram stories/posts.-Be mindful of trends that are occurring and implement them into our strategy.-Track analytics/growth on all platforms

    • Social Media Intern
      • Jun 2019 - Sep 2019

      Actively engaging with our audience on social media platforms to source UGC and constantly seek potential content creators to interact with regularlyRemaining updated with the ever-changing social media landscape to keep the brand on trend and relevantCreating and scheduling relevant, original, high-quality content for social channels such as Facebook and TwitterSourcing new and upcoming creators for the brand to potentially collaborate with in order to enhance brand presence and collect UGCTracking, analyzing, and reporting on weekly and monthly metrics across assigned social channelsWorking closely with the marketing team to plan, organize, and execute for a successful product launch

    • Chapter President
      • Aug 2021 - Dec 2021

    • Vice President
      • Sep 2020 - Aug 2021

    • Director Of Digital Media
      • Sep 2019 - Aug 2020

      - Create social media content for platforms. - Oversee social media account's design. - Manage content calendar. - Communicate with followers, respond to inquiries in a timely manner and monitor engagement.

    • Social Media Coordinator
      • Feb 2019 - Aug 2019

      -Create and maintain content on all social media platforms: Instagram, Facebook, Twitter, and LinkedIn.-Curate promotional material -Keep track of social media analytics including growth, likes, shares.

    • Social Media Coordinator
      • Aug 2019 - Jun 2020

    • Social Media Intern
      • Apr 2019 - Aug 2019

Education

  • Florida International University
    Bachelor's degree, Public Relations, Advertising, and Applied Communication
    -
  • Miami Dade College
    Associate's degree, Mass Communication/Media Studies
    -

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