Kopal Srivastava

Digital Marketing Specialist at Digital Upward
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Contact Information
Location
West Delhi, Delhi, India, IN
Languages
  • English Native or bilingual proficiency

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Bio

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Credentials

  • Flipkart Advertising
    Flipkart
    Feb, 2021
    - Sep, 2024
  • Google Digital Unlocked
    Google
    Jun, 2019
    - Sep, 2024
  • Google Tag Manager Fundamentals
    Google
    Sep, 2020
    - Sep, 2024
  • Google Analytics for Beginners
    Google
    May, 2020
    - Sep, 2024
  • Amazon Ads Foundation
    Amazon
    Jan, 2021
    - Sep, 2024

Experience

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Jul 2018 - Present

      - Brand building and brand awareness leveraging various platforms like Facebook, Instagram, LinkedIn, Twitter, Google Adwords. - Designing detailed roadmaps for each channel outlining initiatives, milestones, enablers and dependencies to scale them with efficiency improvements. - Optimizing search traffic by ensuring the quality of content, proper use of keywords and links and proper construction of pages. - Introducing innovative and creative ideas for the website… Show more - Brand building and brand awareness leveraging various platforms like Facebook, Instagram, LinkedIn, Twitter, Google Adwords. - Designing detailed roadmaps for each channel outlining initiatives, milestones, enablers and dependencies to scale them with efficiency improvements. - Optimizing search traffic by ensuring the quality of content, proper use of keywords and links and proper construction of pages. - Introducing innovative and creative ideas for the website development traffic and leads generated through organic and paid platforms. - Implementing the latest marketing trends in the digital marketing domain including SEO, SEM, social media, email marketing, etc. for faster and higher search engine ranking, increasing network, traffic, leads, and sales. - Creating and managing e-commerce portals like Amazon, Flipkart, Snapdeal & Paytm to enhance the channel sale of the client and successfully running paid campaigns on these portals to generate revenue for the client. Show less - Brand building and brand awareness leveraging various platforms like Facebook, Instagram, LinkedIn, Twitter, Google Adwords. - Designing detailed roadmaps for each channel outlining initiatives, milestones, enablers and dependencies to scale them with efficiency improvements. - Optimizing search traffic by ensuring the quality of content, proper use of keywords and links and proper construction of pages. - Introducing innovative and creative ideas for the website… Show more - Brand building and brand awareness leveraging various platforms like Facebook, Instagram, LinkedIn, Twitter, Google Adwords. - Designing detailed roadmaps for each channel outlining initiatives, milestones, enablers and dependencies to scale them with efficiency improvements. - Optimizing search traffic by ensuring the quality of content, proper use of keywords and links and proper construction of pages. - Introducing innovative and creative ideas for the website development traffic and leads generated through organic and paid platforms. - Implementing the latest marketing trends in the digital marketing domain including SEO, SEM, social media, email marketing, etc. for faster and higher search engine ranking, increasing network, traffic, leads, and sales. - Creating and managing e-commerce portals like Amazon, Flipkart, Snapdeal & Paytm to enhance the channel sale of the client and successfully running paid campaigns on these portals to generate revenue for the client. Show less

    • Financial Services
    • Associate-Digital Marketing
      • Sep 2017 - Jun 2018
    • India
    • Banking
    • 700 & Above Employee
    • Assistant Manager
      • Jun 2016 - Aug 2017

      1-Building client relationship. 2-Responsible for improving the Internal Audit Operational Efficiency score of the branch by timely completion of assigned tasks on continuous basis. 1-Building client relationship. 2-Responsible for improving the Internal Audit Operational Efficiency score of the branch by timely completion of assigned tasks on continuous basis.

    • India
    • Higher Education
    • 1 - 100 Employee
    • Student
      • Jul 2014 - May 2016

Education

  • Motilal Nehru National Institute Of Technology
    Master of Business Administration (MBA), Finance, Human Resources
    2014 - 2016
  • Delhi University
    Bachelor's Degree, Mathematics
    2011 - 2014

Community

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