Experience

Parents of College Students

• United States
• Online Audio and Video Media

• Chief Executive Officer

  • Feb 2018 - Present



662 Marketing

• Netherlands
• Advertising Services

• CEO at 662 Marketing

  • Jul 2017 - Present

  Live out your marketing goals, in a manageable and effective way. Stick to what you are good at and let us be the creative ones to advance your business marketing. Live out your marketing goals, in a manageable and effective way. Stick to what you are good at and let us be the creative ones to advance your business marketing.



Blackburn Communities

• United States
• Real Estate
• 1 - 100 Employee

• Director of Marketing

  • Dec 2016 - Jul 2017



University of Mississippi Foundation

• United States
• Fundraising
• 1 - 100 Employee

• Event and Fundraising Coordinator, OMWC

  • Jun 2016 - Dec 2016

  - Network with high-level donors for Annual Giving campaign, The Rose Society, of the Ole Miss Women’s Council- Exercise discrete judgment for OMWC endowment growth thru strategic planning of stewardship and cultivation activities in major cities and within the University- Plan and execute major donor events and marketing materials for the University Foundation like the UM Legacy Event, Songwriter Soiree and other various recruitment events for the OMWC - Network with high-level donors for Annual Giving campaign, The Rose Society, of the Ole Miss Women’s Council- Exercise discrete judgment for OMWC endowment growth thru strategic planning of stewardship and cultivation activities in major cities and within the University- Plan and execute major donor events and marketing materials for the University Foundation like the UM Legacy Event, Songwriter Soiree and other various recruitment events for the OMWC



American Cancer Society

• United States
• Non-profit Organizations
• 700 & Above Employee

• Senior Consultant Organizational Communications

  • Oct 2013 - Nov 2016

  -Worked with the Senior Leadership Team, providing counsel to senior executives for internal promotions and communication needs through writing, video, media, and event promotions through out various news platforms-Provided all executive script writing, copy for internal emails for the executive and all five senior vice-presidents-Served as the Mid-South Division ACS Brand staff coordinator – creating, implementing and overseeing action plans for all Division staff; reviewed and approved all external collateral materials for Society activities within Mid-South Division-Created and executed separate weekly eNews electronic newsletter communication to all 6,000+ staff and 100,000+ donors through Informz email platform-Created, coordinated and updated HTML web design for internal and external Web pages on cancer.org through Oracle Web platform, and for all Division staff SharePoint team sites-Oversaaw all printed and electronic internal collateral requests for the creative and brand strategy department ensuring proper branding standards, wording, logo usage and copy is met

• Internal Communications and New Media Specialist

  • Nov 2010 - Oct 2013

  -Served as the staff lead and manager for all social media Facebook and Twitter pages in the Division including more than 150 American Cancer Society pages; created and managed all editorial copy published daily, successfully growing the Mid-South Relay For Life Facebook presence by over 300 percent in FY2012-Created and provided Division staff and volunteer guidelines and trainings for social media brand strategy through online, phone and face-to-face instruction-Served as the Gala collateral staff liaison for the communications department assisting with design and vendor execution using discretion and independent judgment-Created, coordinated and update HTML web design for all Division internal and external Web pages on society link.org and cancer.org through Oracle Web platform-Directed the Cancer Prevention Study – 3 (CPS-3) enrollment in Memphis, TN. and North Mississippi; a nationwide long-term study of what causes cancer today; successfully soliciting and working with 55 major corporations and local media to enroll more than 1,200 participants in the study; managing 15 staff and 20 volunteers-Content creator and editorial manager for 10 Hope Lodge® quarterly newsletters, including more than 50 feature stories from conception to print-Strategically planned major gift donor solicitations for the Gertrude C. Ford Hope Lodge in Mississippi, managing external corporate contracts, media promotion and creating printed and electronic materials ensuring success of a $11 million capital campaign



A Bash Events

• United Kingdom
• Events Services
• 1 - 100 Employee

• Owner/President

  • Apr 2002 - Sep 2010

  -Coordinated more than 250 special events of all sizes, types and budgets; managing more than $7 million in event needs-Strategically planned and staged all aspects of varied events including social, financial and investment meetings, fundraisers, corporate gatherings, trade shows, alumni weekends, banquets and awards ceremonies using prudence and independent judgment for events needs -Oversaw all logistics, contracts, communications, promotions, insurance, and equipment needs with external vendors, staff, participants, sponsors and honorees-Successfully solicited, bid, contracted, and instructed all vendors and contract workers.-Budgeted all appropriations of special event to cover vendor and venue selection, decoration, advertising/marketing, rentals, catering, entertainment, and transportation-Created and coordinated all details of project including event timelines, task lists, long and short term deadlines, e-mail communication, vendor and other hospitality services-Oversaw, trained and managed 7-10 staff members at all times-Secured appropriate publicity/media coverage for each project-Created event theme and design from conception to execution-Created and managed Web site and content for abashevents.com